CASMEC™ Unfiltered: Life Sciences Without the Lab Coat

CASMEC™ Unfiltered: Life Sciences Without the Lab Coat
Podcast Description
CASMEC™ Unfiltered gives listeners an authentic, behind-the-scenes look at the business engine driving the life sciences industry. Blending professional insights with humor and relatable storytelling, each episode explores sales, marketing, commercialization, operations, and leadership—all through the unique lens of Forever North Partners’ CASMEC™ System.
From candid conversations about “sales pitches gone sideways” to mastering the art of “marketing without the buzzwords,” CASMEC™ Unfiltered delivers practical wisdom, actionable insights, and relatable humor, proving that even in life scienc
Podcast Insights
Content Themes
The podcast covers various themes related to the life sciences sector, including sales, marketing, commercialization, operations, and leadership, with specific episodes discussing topics like 'sales pitches gone sideways' and 'marketing without buzzwords.' It aims to offer practical advice while maintaining an engaging narrative.

CASMEC™ Unfiltered gives listeners an authentic, behind-the-scenes look at the business engine driving the life sciences industry. Blending professional insights with humor and relatable storytelling, each episode explores sales, marketing, commercialization, operations, and leadership—all through the unique lens of Forever North Partners’ CASMEC™ System.
From candid conversations about “sales pitches gone sideways” to mastering the art of “marketing without the buzzwords,” CASMEC™ Unfiltered delivers practical wisdom, actionable insights, and relatable humor, proving that even in life scienc
Eric Reese – CEO of Forever North Partners interview with John Morris, COO/CFO of Forever North Partners.
The beginning of the CASMEC System – Commercialization for Life Sciences

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