How Hard Can It Be?
How Hard Can It Be?
Podcast Description
Step into the world of AI innovation, cybersecurity, and the future of tech. Each episode brings candid conversations with industry leaders, founders, and researchers shaping how artificial intelligence impacts business, security, and society. From breakthroughs in machine learning to the ethical challenges of automation, we uncover insights you won’t find in headlines. Whether you’re a builder, investor, or curious mind, this podcast is your front-row seat to the AI revolution.
Podcast Insights
Content Themes
The podcast focuses on a range of critical topics including breakthroughs in machine learning, ethical challenges of automation, cybersecurity implications, and AI's impact on different industries. For example, episodes feature in-depth discussions on AI adoption challenges in enterprises, and the intersection of cybersecurity and AI technologies.

Step into the world of AI innovation, cybersecurity, and the future of tech. Each episode brings candid conversations with industry leaders, founders, and researchers shaping how artificial intelligence impacts business, security, and society. From breakthroughs in machine learning to the ethical challenges of automation, we uncover insights you won’t find in headlines. Whether you’re a builder, investor, or curious mind, this podcast is your front-row seat to the AI revolution.
How can Fortune 500 enterprises scale agentic AI without losing control? 🚀
In this episode of How Hard Can It Be?, host Alex Schlager (CEO, Aiceberg) sits down with Reuven Cohen—aka “rUv”—an enterprise AI pioneer with 30+ years of experience guiding global organizations through cloud and AI transformations.
Reuven has trained agentic systems that produced 10 million lines of usable code in a single year, and authored The rUv Enterprise AI Guide, a playbook for CIOs and CISOs navigating AI adoption at scale.

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