In this conversation, John shares his journey of starting over in the Cincinnati real estate market after moving from Arizona. He discusses the challenges he faced in building relationships with realtors, the importance of responsiveness, and how his past experiences shaped his current success. John emphasizes the need for a solid plan and persistence in the competitive mortgage industry, as well as his evolving relationship with money and the importance of giving back.

website: https://tcghomeloans.com
https://www.zillow.com/lender-profile/john%20keene9/

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 – Sam and the Lend & Lead podcast team

Connect with Sam Abazari on LinkedIn: https://www.linkedin.com/in/samabazari/
 Visit the Level Up LO community: https://www.skool.com/level-up-lo/about?ref=2cb859523a28420d8762609bd56c7694

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Lend & Lead is a podcast for loan officers who want to grow, win more business, and stay ahead in today’s mortgage market. Hosted by Sam Abazari, each episode features honest conversations, practical sales tips, and real stories from the front lines of lending. Whether you’re new to the industry or a seasoned pro, you’ll find ideas you can actually use – from building stronger realtor partnerships to generating more consistent leads and getting to the closing table faster. Sam also runs the Level Up LO community, where he shares free content and tools to help loan officers take action and level up their results. Tune in weekly, and get the support, strategy, and mindset you need to lead in your market; no fluff, just what works.