Inside Vertical Short Dramas
Inside Vertical Short Dramas
Podcast Description
🎙️ Go behind the scenes of the global vertical short drama boom.Hosted by producer Maggie Han, founder of the Short Drama Alliance, this podcast explores the rise of vertical short dramas through interviews with creators, producers, and industry leaders worldwide.Featuring conversations from the Short Drama Forum and the YouTube channel Short Drama Decode.Find us on Instagram, Facebook,X or threads — just search Short Drama Alliance.
Podcast Insights
Content Themes
The podcast focuses on themes surrounding the global rise of vertical short dramas, cultural exchanges, and storytelling innovations. Episodes include discussions on fan perspectives like Episode 09 featuring Jennifer Cooper's take on Chinese vertical dramas' appeal to Western audiences, as well as insights into production challenges and opportunities in Episode 03 with Chris Wicke regarding cross-border collaborations between China and the U.S.
🎙️ Go behind the scenes of the global vertical short drama boom.
Hosted by producer Maggie Han, founder of the Short Drama Alliance, this podcast explores the rise of vertical short dramas through interviews with creators, producers, and industry leaders worldwide.
Featuring conversations from the Short Drama Forum and the YouTube channel Short Drama Decode.
Find us on Instagram, Facebook,X or threads — just search Short Drama Alliance.
Today’s episode features Chris Wicke, a 25-year veteran of the film and TV industry and the founder of Embr Entertainment.
Chris has been producing vertical mini dramas for platforms like ReelShort and Salty TV, with hits such as Truth or Dare (which ranked #4 on Salty TV) and Married to the Assassin. Before founding Embr, he produced vertical dramas at Be Here Media and has since built Embr Entertainment to focus exclusively on short drama production.
With a background spanning film, television, and digital formats, Chris brings both traditional production expertise and hands-on experience in the fast-evolving short drama market. He views short dramas as “feature-length films with 65 to 70 cliffhangers” and has been at the forefront of experimenting with genres like romance, horror, thriller, and action in the vertical format.
In this conversation, we explore:
· Why short dramas resonate so strongly with audiences
· How genres like horror and action translate to the vertical screen
· The challenges of adapting Chinese-influenced storytelling for U.S. viewers
· What genres and trends may define the next wave of short dramas
Chris’s perspective combines industry depth with a pioneering spirit in one of the most disruptive storytelling formats today.
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