Most founders don’t lose deals because they’re bad at sales.
They lose deals because they misunderstand trust, timing, and their own worth.

In this episode of The Legacy Code, I’m joined by Jackie Wu — an award-winning business growth strategist, global speaker, and Silicon Valley Chamber of Commerce Ambassador.

We talk candidly about what actually drives revenue when the pressure is real:

• Why chasing customers kills deal flow

• How leadership decisions quietly sabotage sales

• The negotiation mistake even smart founders keep making

• Why personal wellbeing is not “soft” — but a revenue multiplier

• And how the right conversation can change everything

Jackie has helped founders close high-value deals in minutes, not months — including six-figure outcomes with first-time prospects — and advises leaders preparing for massive economic moments like the 2026 Super Bowl and FIFA World Cup.

a systems conversation for founders, executives, and investors who want sustainable revenue — without burnout or broken trust.

00:00 – Why most founders misunderstand revenue

01:12 – Leadership decisions that quietly kill deals

05:03 – Custom sales vs. chasing the wrong customers

07:55 – Trust as the real accelerator

11:55 – Founder wellbeing and decision quality

14:39 – Negotiation, self-worth, and knowing when to walk away

16:37 – Community, chambers, and long-term leverage