DTC Hotline
DTC Hotline
Podcast Description
Hot takes. Cold truths. Real eCom advice.
Podcast Insights
Content Themes
The podcast delves into various themes related to direct-to-consumer marketing, including media buying strategies, subscription business models, performance metrics, and creative marketing techniques. Example episodes discuss challenges with Meta advertising, tactics for high LTV subscriptions, and the personality traits that make a successful media buyer, ensuring listeners gain actionable insights into current ad challenges.

Hot takes. Cold truths. Real eCom advice.
Your brand’s doing $3M in revenue. You’re growing fast. But how do you actually project that growth for 2026, without guessing?
In this episode of The DTC Hotline, we break down how to build a growth forecast like a $30M brand — using constraints, not wishful thinking.
You’ll learn:
How to forecast growth when you’re in the $3M–$10M stage
The Spend-to-aMER model (and why it beats ROAS)
How to set profitability constraints before chasing scale
The difference between a $3M and $30M planning mindset
What most founders get wrong about forecasting for 2026
Got a burning eComm question? Call or text 866-DTC-2263 to get it answered on the show.
Show Notes:
Whether you're running paid ads on Meta, Google, or TikTok, FERMÀT can help you increase your conversion rates without touching your website. https://www.fermat.com/ctc
Explore the Prophit System: https://www.prophitsystem.com
The DTC Hotline mailbag is open — email us at [email protected] to ask us your eComm questions.

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