The Agile Marketing Edge
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The Agile Marketing Edge
Podcast Description
Weekly insights on how to make Agile actually WORK for marketing teams, hosted by the Beyonce of Agile Marketing, Andrea Fryrear.
Podcast Insights
Content Themes
The podcast focuses on themes of Agile marketing principles, small team dynamics, and effective project management tactics. Episodes cover topics such as the advantages of small teams in the AI era, the mechanics of Agile sprints versus Kanban, and the necessity for Agile marketing in the face of market disruptions. Specific episodes include discussions on overcoming collaboration drag and building an essential marketing backlog.
Weekly insights on how to make Agile actually WORK for marketing teams, hosted by the Beyonce of Agile Marketing, Andrea Fryrear.
This episode of The Agile Marketing Edge is hosted by AgileSherpas Principal Monica Georgieff.
She dives into the critical role retrospectives play in marketing teams, exploring how they can either propel success or lead to stagnation.
Drawing from her firsthand experience with a health and life sciences team, Monica reveals the pitfalls of ineffective retrospectives and the transformative power of a single change.
Discover why 52% of successful Agile marketers prioritize retros and how psychological safety and actionable feedback loops are key.
Tune in to uncover the secrets to making retrospectives a catalyst for continuous improvement and Agile success.
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