The Agile Marketing Edge
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The Agile Marketing Edge
Podcast Description
Weekly insights on how to make Agile actually WORK for marketing teams, hosted by the Beyonce of Agile Marketing, Andrea Fryrear.
Podcast Insights
Content Themes
The podcast focuses on themes of Agile marketing principles, small team dynamics, and effective project management tactics. Episodes cover topics such as the advantages of small teams in the AI era, the mechanics of Agile sprints versus Kanban, and the necessity for Agile marketing in the face of market disruptions. Specific episodes include discussions on overcoming collaboration drag and building an essential marketing backlog.
Biweekly insights on how to make Agile actually WORK for marketing teams, hosted by the Beyonce of Agile Marketing, Andrea Fryrear.
In this episode of The Agile Marketing Edge, we dive into the unique challenges faced by credit union marketing teams in the age of AI.
As marketers juggle roles from brand management to social media, they must also navigate the complexities of compliance and community trust with limited resources.
We explore why Agile marketing is no longer optional but essential for these teams. Joining us is Tony Hill, a seasoned expert with 15 years in the credit union industry, who shares insights on adopting AI responsibly and the evolving role of agile processes.
Discover how credit unions can leverage agility to compete effectively against larger banks and meet the diverse needs of their members. Tune in to learn how to turn Agile theory into real-world marketing breakthroughs.
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