Signal & Noise
Signal & Noise
Podcast Description
Join advertising industry veterans Brett House and Rio Longacre as they share regular updates and analysis on the changing world of marketing and technology. You’ll hear real talk from thought leaders across industries about the media, technology, and data strategies having the biggest impact on our jobs… and lives.
Podcast Insights
Content Themes
Focuses on the intersection of marketing, technology, and data strategies with episodes covering critical issues such as digital ad fraud, AI integration in marketing, and the evolving landscape for publishers. Examples include in-depth discussions on ad fraud with Dr. Augustine Fou and the implications of agentic AI for SaaS with Ben Wilde, highlighting both challenges and opportunities within the industry.

Join advertising industry veterans Brett House and Rio Longacre as they share regular updates and analysis on the changing world of data, tech, and AI. You’ll hear real talk from thought leaders across industries about the latest trends having the biggest impact on our jobs… and lives. Signal & Noise means no BS – only straight talk and first-hand insights from leading operators, creators, and founders.
Signal & Noise: Live from Advertising Week 2025 dives into the most urgent conversations shaping modern advertising — from AI enablement and data transparency to the evolution of streaming, publishers, and the creator economy. Hosts Rio Longacre and Brett House speak with industry leaders to unpack how technology, innovation, and authenticity are redefining outcomes and quality in media. Tune in for fresh insights from the front lines of ad tech’s most transformative moment. Featured Interviews for AdWeek 2025: Johnathan Barnes, Founder & CEO, Population Science; Alyssa Furth, Senior Manager, Credera; Tim Rowe, Curator, State of Streaming; Scott Messer, Principal & Founder, Messer Media; Krish Raja, Founder, Mindmaker AI; Alexis Hochleutner, Founder, Arc Digital; Shiv Gupta, Founder, U of Digital; Karsten Weide, Principal & Chief Analyst, W Media Research; Ethan Steininger, Founder & CEO, Mixpeek; Erez Levin, Principal, Emet Advisory; Anne Thiel, Senior Director Ad & RevOps, Cox Automotive; and Bob Walczak, Founder & CEO, MadConnect

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