Just Make It Pretty

Just Make It Pretty
Podcast Description
The slightly unhinged marketing podcast for homebuilders and beyond!
It’s bold. It’s unfiltered. And if you’re in marketing, sales, or leadership in the homebuilding industry (or beyond), this podcast will shake things up in the best way.
💡 This podcast is for the ones who know that marketing is more than “just making it pretty.” It’s for the strategic thinkers, the problem-solvers, the ones who are tired of surface-level conversations and are ready for real talk about what actually works.
Podcast Insights
Content Themes
The podcast covers a range of topics focusing on innovative marketing strategies, leadership in homebuilding, and the intersection of technology and authenticity in marketing. Notable episodes include discussions on leadership with empathy, embracing new technologies like AI, and the critical role of branding within effective marketing strategies.

The slightly unhinged marketing podcast for homebuilders and beyond!
It’s bold. It’s unfiltered. And if you’re in marketing, sales, or leadership in the homebuilding industry (or beyond), this podcast will shake things up in the best way.
💡 This podcast is for the ones who know that marketing is more than “just making it pretty.” It’s for the strategic thinkers, the problem-solvers, the ones who are tired of surface-level conversations and are ready for real talk about what actually works.
What do you do when life doesn’t go according to plan?
In this episode of Just Make It Pretty, I’m joined by Abby Cornelius, Director of Sales at Stanley Martin Homes, keynote speaker, podcast host, comeback coach, and working mom. Abby’s story is one of resilience, adaptability, and redefining what it means to “have it all.”
We talk about:
✨ How to turn rejection into redirection
✨ Abby’s “Slingshot Method” for resilience
✨ Balancing career and motherhood in homebuilding
✨ Finding joy and presence, even in chaos
✨ Practical tools to move forward when you’re in the middle of a setback
Abby’s journey through infertility, entrepreneurship, and corporate leadership has given her a unique perspective: setbacks aren’t dead ends, they’re setups for something greater.
If you’re facing a “no” right now or simply need encouragement to keep going, this episode will remind you that your most powerful chapter may be just ahead.
Connect with Abby: https://www.linkedin.com/in/abbycornelius/
https://theriseandshinepodcast.com/

Disclaimer
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