The Eardley Bird Business Podcast

The Eardley Bird Business Podcast
Podcast Description
Welcome to The Eardley Bird Business Podcast, where innovation meets opportunity. Inspired by the phrase "the early bird catches the worm," this podcast is tailored for professional services—law firms, accountants, HR, and consultants—seeking to stay ahead in the digital age. Hosted by digital marketing expert Oliver Eardley, we share actionable insights, forward-thinking strategies, and inspiring stories to help you embrace digital transformation, build your brand, and drive growth. Because in business, as in life, it’s the early bird that catches the worm.
Podcast Insights
Content Themes
The podcast emphasizes digital transformation, entrepreneurial insights, and personal branding. Episodes cover themes like growth strategies, with examples including personal branding success stories from six UK entrepreneurs and building well-being programs in corporate settings.

Welcome to The Eardley Bird Business Podcast, where innovation meets opportunity. Inspired by the phrase “the early bird catches the worm,” this podcast is tailored for professional services—law firms, accountants, HR, and consultants—seeking to stay ahead in the digital age. Hosted by digital marketing expert Oliver Eardley, we share actionable insights, forward-thinking strategies, and inspiring stories to help you embrace digital transformation, build your brand, and drive growth. Because in business, as in life, it’s the early bird that catches the worm.
🎧 Listening on the move?
Apple Podcasts: https://podcasts.apple.com/gb/podcast…
Amazon Music: https://music.amazon.in/podcasts/bca9…
In this episode of The Eardley Bird Podcast, Oli sits down with James Wright FCCA — Senior Lecturer, content creator, and social media influencer.
By day, James is shaping the future of accountancy, guiding students through exam prep and professional development. By night, he’s built a personal brand with thousands of followers across TikTok, Instagram, and LinkedIn, sharing insights on the accounting profession with a fresh, authentic voice.
🌟 What You’ll Learn in This Episode
How James balances lecturing with being a content creator
Why authenticity is the ultimate growth strategy online
How accountants can build their own personal brand
The power of TikTok and Instagram for professional influence
Exam prep tips from a Senior Lecturer
Why social media is changing the way professionals build careers
🎯 Key Takeaways
1️⃣ You don’t need to choose between career paths — you can design your own.
2️⃣ Authentic content builds trust faster than polished corporate posts.
3️⃣ Professionals who embrace social media open doors to unexpected opportunities.
4️⃣ Education + influence = impact.
📖 Timestamps
0:00 Intro: James Wright FCCA
03:37 Why James doesn’t see his job as work—mind-blowing perspective!
05:50 James shares heartfelt messages from fans worldwide
08:25 How James makes money from his side hustle—surprising revenue streams!
11:34 Starting with just £100 and free software—shocking beginnings!
15:28 Oli digs into how James got traction with his videos!
20:08 The biggest challenge of creating content—James’ candid take!
23:30 James’ regret-free advice for starting sooner!
30:29 James’ simple habit that boosts his success!
32:42 “Disciplines weigh ounces, regrets weigh tons”—game-changing advice!
34:00 How to keep in Contact with James Wright
📌 Resources & Links
👉 Connect with James on LinkedIn: linkedin.com/in/james-wright-acca
👉 Follow James on TikTok: @james_wright_acca
👉 Follow James on Instagram: @james_wright_acca
🐣 Join the flock
LinkedIn 💼: https://www.linkedin.com/company/the-eardley-bird-business-podcast/
TikTok 🕺🏻: /eardleybirdpod
Instagram 📸: /eardleybird
💬 Got thoughts on the episode? Email us at [email protected]
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