The Pursuit of Exceptional Care: Powered by OrthoCarolina
The Pursuit of Exceptional Care: Powered by OrthoCarolina
Podcast Description
Healthcare is an ever-evolving field, with advancements being made constantly. But who leads those changes? Who starts down the path of innovation? OrthoCarolina does. In this podcast series, join Charlotte Business Journal President and Publisher, T.J. McCullough, in discussions with physicians who are changing the way healthcare is approached and delivered. Dive into topics that tie back to OrthoCarolina’s three pillars of business – the physician-led and owned difference, value-based care and research driven results. Episodes publish every month. Subscribe and listen wherever you get your podcasts.
Podcast Insights
Content Themes
Explores innovative approaches in healthcare through the lens of OrthoCarolina’s three core pillars: physician-led ownership, value-based care, and research-driven results, with episodes featuring discussions on patient care models and the impact of ownership on patient experience.

Healthcare is an ever-evolving field, with advancements being made constantly. But who leads those changes? Who starts down the path of innovation? OrthoCarolina does. In this podcast series, join Charlotte Business Journal President and Publisher, T.J. McCullough, in discussions with physicians who are changing the way healthcare is approached and delivered. Dive into topics that tie back to OrthoCarolina’s three pillars of business – the physician-led and owned difference, value-based care and research driven results. Episodes publish every month. Subscribe and listen wherever you get your podcasts.
In this episode, Blair Primis, CGO, and Catherine Anderson, director of experience, discuss how OrthoCarolina treats experience as a growth strategy. They define experience as the feeling created for three stakeholder groups — patients, practitioners and employees — and explain how trust, differentiation and consistent “walk the walk” execution drive retention, referrals and employee engagement.
“It’s up to us to make sure we’re giving the patients that delight and finding those memorable moments to surprise them so that human touch and human-centered approach connects them and they build trust,” Anderson said.

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