Unlocking Value

Unlocking Value
Podcast Description
Unlocking Value is designed to give founders and owners of professional services firms more confidence when they're working toward an exit or thinking about taking on investment. Across six episodes, our host John Howard speaks with founders, investors and advisors about the moments that define the transaction journey - how to get ready, what to expect and how to succeed.We cover everything from value drivers and team alignment to investor expectations and life after the deal. You’ll hear from people who’ve sold their firms, taken minority investments, stayed on, exited and started again – and from those who advise or invest in firms like yours every day.
Podcast Insights
Content Themes
The podcast focuses on key themes related to business valuation and exit strategies, with episodes addressing topics such as the emotional dynamics post-deal, buyer expectations, alignment among shareholders, and strategies for effectively preparing for a transaction, featuring real-world insights and expert advice.

Unlocking Value is designed to give founders and owners of professional services firms more confidence when they’re working toward an exit or thinking about taking on investment.
Across six episodes, our host John Howard speaks with founders, investors and advisors about the moments that define the transaction journey – how to get ready, what to expect and how to succeed.
We cover everything from value drivers and team alignment to investor expectations and life after the deal. You’ll hear from people who’ve sold their firms, taken minority investments, stayed on, exited and started again – and from those who advise or invest in firms like yours every day.
In this opening episode of the Unlocking Value podcast, we go right back to the first big question founders face: should we even do a deal? Host John Howard is joined by four guests with direct experience of weighing up whether to sell, take on investment or stay the course. They talk candidly about what led them to consider a transaction, how they judged the right time, what kind of deal felt right – and what they’ve learned along the way.
This episode is packed with real-world insight for anyone starting to think about what a deal might mean and whether it’s the right move at all.
Want to learn more about how investment transactions work in professional services? Download Garwood Growth’s free Unlocking Value book. It’s your step-by-step guide to what’s involved and what you should consider, whether you're thinking about selling, getting ready for external investment or just exploring your options.
Guest List:
Host: John Howard, Partner at Garwood Growth
Guest: Marc Schmid (Co-founder and director at Redmoor Health)
Guest: Alison Schmid (Co-founder and director at Redmoor Health)
Guest: Mat Oram (CEO and Co-founder at AdviseInc)
Guest: Rob Garner (Founder and Partner at Garwood Growth)

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