To Customer Value and Beyond
To Customer Value and Beyond
Podcast Description
Join Steven, seasoned SaaS Executive with experience growing startups to unicorns, on the first Wednesday of every month for a live, engaging discussion. We'll focus on how B2B SaaS tools drive tangible business value, explore strategies for maximizing customer lifetime value and navigate the evolving landscape of tech. This format combines actionable insights, inspiring stories and a touch of humor to help you achieve your goals.
Podcast Insights
Content Themes
The show focuses on B2B SaaS tools and strategies to drive customer lifetime value, with episodes including discussions on real-world AI applications, aligning customer success with product development, and the latest trends in customer success within the SaaS landscape.
Join Steven, seasoned SaaS Executive with experience growing startups to unicorns, on the first Wednesday of every month for a live, engaging discussion. We’ll focus on how B2B SaaS tools drive tangible business value, explore strategies for maximizing customer lifetime value and navigate the evolving landscape of tech. This format combines actionable insights, inspiring stories and a touch of humor to help you achieve your goals.
We are excited to welcome Max Elster, Co-Founder & CEO at Minoa, to our show.
Max is at the forefront of helping companies prove and realize customer value, and he shared a bold perspective on a major market trend:
“From Product-Led Growth to Proof-Led Revenue: A Market Shift.”
Drawing from his experience working with leading SaaS companies, Max highlights how the conversation is moving away from pure adoption metrics toward concrete proof of value delivered.
We’ll be diving into:
– Proof-Led Revenue: Why companies need to demonstrate impact earlier and more consistently.
– The Role of Customer Value: How value frameworks are reshaping pre- and post-sales alignment.
– What’s Next for SaaS Growth: Lessons from building Minoa and working with fast-scaling teams.
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