Amplifyr Podcast by Aidan Hennebry
Amplifyr Podcast by Aidan Hennebry
Podcast Description
Poised at the intersection of marketing, sales, pricing, and leadership, the Amplifyr Podcast by Aidan Hennebry explores building effective marketing campaigns and sales & leadership teams with some of the industry's most pragmatic voices.
Podcast Insights
Content Themes
The podcast primarily explores themes of marketing effectiveness, sales strategies, and leadership development, exemplified by episodes such as the inaugural episode with Leanne Hennebry discussing the transformation of their wedding photography business through strategic marketing and sales approaches, and addressing key topics like pricing strategies, trust-building with clients, and common misconceptions about self-employment.
Poised at the intersection of marketing, sales, pricing, and leadership, the Amplifyr Podcast by Aidan Hennebry explores building effective marketing campaigns and sales & leadership teams with some of the industry’s most pragmatic voices.
If you want to succeed as a wedding photographer & videographer, you've got to master marketing & sales within your business. In the inaugural edition of the Amplifyr Podcast, host Aidan Hennebry sits down with his wife Leanne Hennebry to discuss their 10 years running Hush Hush Photography & Film; a wedding photography & videography service based out of Hamilton, Ontario.
In this episode, we cover everything:
00:00 Introduction
01:55 History of Hush Hush
04:22 Keys to success in the early days
08:57 Mitigating risk when going full time
14:19 What people misunderstand about self employment
17:52 How to know what to charge
28:05 Becoming a trusted advisor
30:40 Lessons learned from under-pricing ourselves
35:21 Becoming comfortable with selling to clients
41:40 Building trust with clients
50:27 Biggest flops in the business
59:00 Most brilliant marketing thing we did
1:03:38 Running a business as a married couple
1:08:58 Retiring from shooting weddings
1:18:03 Photography in our lives today
1:20:05 Parting wisdom
Be sure to sign up for the Amplifyr Report; a weekly newsletter with links to articles and other Amplifyr Podcast episodes. https://amplifyr.ca/signup
If you'd like to be featured as a guest on the Amplifyr Podcast, reach out to Aidan Hennebry with a brief description of who you are and what your episode might be about! Remote access to the podcast is available. [email protected]
Website: amplifyr.ca
Instagram: @amplifyr.ca
LinkedIn: /in/aidanhennebry
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