Founders & Friends
Founders & Friends
Podcast Description
Founders & Friends is where interior designers and creative entrepreneurs come for real conversations about building a business—and a life—that feels good.Hosted by a designer-turned-founder, each episode dives into honest, behind-the-scenes stories from industry leaders, creative thinkers, and bold business owners who are shaping the design world on their own terms. We talk about the big wins, the hard lessons, the financial truths, and the messy middle of entrepreneurship.Whether you're just starting out or scaling something big, this podcast is your reminder that you're not doing it alone—and that success can look a lot of different ways.Come for the insights, stay for the community. This is Founders & Friends—where business gets personal, and conversations get real.
Podcast Insights
Content Themes
The podcast covers themes such as entrepreneurship, design industry challenges, work-life balance, and community support. Episodes discuss personal stories like balancing family and a growing business, financial management for designers, and redefining success, exemplified by guests who share their journeys from struggles to triumphs.
Founders & Friends is where interior designers and creative entrepreneurs come for real conversations about building a business—and a life—that feels good.
Hosted by a designer-turned-founder, each episode dives into honest, behind-the-scenes stories from industry leaders, creative thinkers, and bold business owners who are shaping the design world on their own terms. We talk about the big wins, the hard lessons, the financial truths, and the messy middle of entrepreneurship.
Whether you’re just starting out or scaling something big, this podcast is your reminder that you’re not doing it alone—and that success can look a lot of different ways.
Come for the insights, stay for the community. This is Founders & Friends—where business gets personal, and conversations get real.
In this episode, Ronniesha sits down with Kelsey McGregor, founder and principal designer of Kelsey Leigh Design Co., to talk about what it really looks like to grow a design firm from the ground up.
Kelsey shares how she got her start as a self-taught designer working alongside her husband’s home-building company and how those early projects eventually grew into a full-service design firm with a team of 10. She opens up about hiring friends, building a strong team culture, investing in business coaching, and learning how to create pricing and processes that actually support a growing company.
They also dive into the evolution of Kelsey’s furnishings services, the realities of opening a retail space, and why social media has become one of the firm’s biggest sources of new clients.
Kelsey closes with an important reminder for designers building their businesses: don’t compare your beginning to someone else’s middle. Growth takes time, and there is value in enjoying each stage while continuing to learn, pivot, and refine along the way.
You can find Kelsey at:
https://www.kelseyleighdesignco.com/
https://www.instagram.com/kelseyleighdesignco/
This Episode was brought to you by Vetted by Design
If you are looking to outsource anything in your design business check out Vetted by Design to find some amazing highly vetted pros you can trust to help you grow your business.
www.vetted-bydesign.com
https://www.instagram.com/vettedbydesign/
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https://www.instagram.com/foundersandfriendspod/
https://www.facebook.com/groups/1706365610291273
Disclaimer
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