Moving The Needle
Moving The Needle
Podcast Description
Welcome to "Moving The Needle," the podcast dedicated exclusively to medical spa owners and practice managers who want to leverage digital marketing to drive real, measurable results. Each episode is designed to deliver actionable insights, proven strategies, and expert interviews, all specifically tailored to the unique challenges and opportunities within the medical spa industry.
Discover how top-performing med spas are using SEO, social media, paid advertising, and reputation management to attract more patients, boost revenues, and achieve sustainable growth. Hosted by Chris Fink.
Podcast Insights
Content Themes
The podcast focuses on digital marketing strategies tailored specifically for the medical spa industry, covering topics such as local SEO, branding tactics, and patient relationship management. Episodes include practical insights like optimizing Google Business Profiles and trends in laser hair removal marketing, providing listeners with actionable advice to increase bookings and revenue.

Welcome to “Moving The Needle,” the podcast dedicated exclusively to medical spa owners and practice managers who want to leverage digital marketing to drive real, measurable results. Each episode is designed to deliver actionable insights, proven strategies, and expert interviews, all specifically tailored to the unique challenges and opportunities within the medical spa industry.
Discover how top-performing med spas are using SEO, social media, paid advertising, and reputation management to attract more patients, boost revenues, and achieve sustainable growth. Hosted by Chris Fink.
Hiring your first marketing manager feels like a big milestone—but it can also be one of the most expensive mistakes if you don’t understand what you’re really paying for.
In this episode, Chris breaks down the real cost of hiring a marketing manager for a med spa, why delegation matters more than most owners realize, and how burnout and mediocre execution happen when too much responsibility gets shoved into one role. You’ll learn what entry-level vs. experienced marketing salaries actually look like, the hidden costs most owners forget to budget for, and why salary alone does not equal strategy.
If you’re feeling stretched thin, overwhelmed by marketing, or considering your first hire, this episode will help you make a smarter, more sustainable decision.
You’ll learn:
Why trying to do everything yourself leads to burnout
What a marketing manager should (and shouldn’t) own
Realistic salary ranges for marketing hires
The hidden costs beyond salary most owners overlook
Why execution fails without clear strategy and delegation
Perfect for med spa owners who want growth without chaos—and clarity before making their next hire.
#MedSpaMarketing #MembershipProgram #RecurringRevenue #PatientRetention #MedSpaGrowth
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