The Spark

The Spark
Podcast Description
Overview
The Creative Assembly Podcast amplifies Nashville's creative voices, showcasing diverse talents and fostering growth through shared journeys. By exploring the unique experiences and stories of the city’s agency owners, innovators, and creators, the podcast inspires connection and collaboration, reflecting Nashville’s rich creative culture.
Mission Statement
Our mission is to amplify Nashville’s diverse creative voices, foster growth through shared journeys, and inspire a city that thrives on collaboration.
Creative Assembly Podcast is more than a platform—it’s a gathering place for stories that uplift and connect Nashville’s creative heartbeat. Together, we celebrate what makes our city unique, cultivating a vibrant community where creativity thrives.
Podcast Insights
Content Themes
The podcast focuses on themes such as creative entrepreneurship, leadership struggles, and the dynamics of the agency world, with episodes like Lauren Reed discussing sustainable business practices and Drew McLellan exploring the operational challenges in agency management, aiming to inspire collaboration and connection within the Nashville creative community.

The Creative Assembly Podcast amplifies Nashville’s creative voices, showcasing diverse talents and fostering growth through shared journeys. By exploring the unique experiences and stories of the city’s agency owners, innovators, and creators, the podcast inspires connection and collaboration, reflecting Nashville’s rich creative culture.
Mission Statement
Our mission is to amplify Nashville’s diverse creative voices, foster growth through shared journeys, and inspire a city that thrives on collaboration.
Creative Assembly Podcast is more than a platform—it’s a gathering place for stories that uplift and connect Nashville’s creative heartbeat. Together, we celebrate what makes our city unique, cultivating a vibrant community where creativity thrives.
What happens when a corporate marketer takes a leap of faith and builds an “accidental agency” that becomes a thriving creative business?
In this episode of The Spark, we sit down with Michelle Keckler, co-founder of KNC Marketing. With 15 years of experience at brands like Bridgestone and Franke, Michelle’s story is one of resilience, partnership, and embracing the unknown. From navigating a sudden layoff in her family to taking the risk of launching her own agency while raising a one-year-old, Michelle shares how clarity, storytelling, and trust turned a scary leap into a sustainable business.
This conversation is a candid look at entrepreneurship, brand building, and the creative process in B2B industries. For founders, leaders, and creatives who have faced career pivots or wondered if they’re ready to start something of their own, Michelle’s journey is both practical and deeply inspiring.
What You’ll Learn
How an unexpected layoff sparked the launch of KNC Marketing.
The power of partnership in navigating uncertainty and growth.
Why storytelling and clarity are key in B2B brand building.
The role of trust and organic referrals in scaling an agency.
Lessons on balancing family life, leadership, and entrepreneurship.
Don’t miss this inspiring story of courage and creativity. Subscribe to The Spark and join us every week as we amplify Nashville’s creative voices.
Learn More & Connect
Connect with Michelle Keckler: LinkedIn | KNC Marketing Website
Follow The Spark on Spotify, Apple Podcasts, and YouTube.

Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.