Seoul-ful Sisters
Podcast Description
A space for girls to connect, find inspiration, and grow!
Podcast Insights
Content Themes
The podcast centers around themes of inspiration, personal growth, and creative expression. Episodes often spotlight female figures and their journeys, such as the debut episode with South Korean author Serang Chung discussing her writing journey, and future episodes featuring a certified barre instructor in Bali, providing insights into fitness and self-love.
A space for girls to connect, find inspiration, and grow!
Welcome back to the 8th episode of Seoulful Sisters! Today, I’m joined by Yesun Shin, who leads global business development at MAKESTAR — a rising K-POP commerce platform. While K-pop and K-culture’s explosive rise may seem sudden, it’s anything but. For decades, Korea has been shaping the global stage with polished idol groups, addictive dramas, flavorful cuisine, and cutting-edge beauty products.
But behind the glitz lies a deeper truth: K-culture thrives on community. Without BTS’s ARMY, BLACKPINK’s BLINKs, or the passionate “GOLDEN” fandoms fueling media buzz, the Hallyu Wave would not exist.
In this conversation, Yesun and I unpack how K-pop sustains its global influence — and what the future may hold for idols, fans, and the industry’s next chapter.
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