The Socially Awkward Podcast
The Socially Awkward Podcast
Podcast Description
The Socially Awkward Podcast is a hospitality marketing podcast that offers strategic insights into branding and customer engagement within the service industry. Through thoughtful interviews and expert discussions, it equips listeners with practical tools for marketing success.
Podcast Insights
Content Themes
The podcast focuses on topics such as hospitality leadership, employee empowerment, and customer experience strategies. Episodes like Heart-First Hospitality Leadership discuss how saying 'yes' can enhance guest experiences, promote staff morale, and increase business outcomes, exploring practical strategies to navigate challenges in the service industry.
Socially Awkward is the hotel marketing podcast for owners, GMs, and hospitality leaders who want marketing that actually drives business. Hosted by Calvin, the show brings together real hotel operations experience, revenue strategy, branding, social media, influencer marketing, and the ideas helping hotels stand out in a crowded market.
Each episode features practical conversations on what works in hospitality marketing, how to connect marketing to ROI, and how hotels can turn attention into bookings. If you’re looking for sharper strategy, better storytelling, and smarter hotel marketing, you’re in the right place.
Why do so many hotel brands create content that looks polished, but still does not convert? In this episode of The Socially Awkward Podcast, Calvin Tilokee sits down with Susan Barry, founder of Hive Marketing and host of Top Floor, for a witty, insightful conversation on hotel marketing, hospitality branding, hotel social media strategy, and what actually makes content work. Susan brings decades of hospitality experience and a sharp point of view on why hotels keep blending in, why personal taste keeps getting in the way of performance, and how the best hospitality marketing stands out by speaking to the right audience.
Calvin and Susan get into what makes hotel content memorable, why so many brands are afraid to be different, how AI can flatten brand voice, and why audience-first thinking matters more than a polished aesthetic. They also talk about women in hospitality leadership, self-promotion, career growth beyond hotel operations, and the power of leaning into who you really are. It is smart, funny, honest, and packed with practical takeaways for hotel marketers, owners, operators, and hospitality leaders trying to create content that drives real results.
Connect with Susan Barry on LinkedIn: https://www.linkedin.com/in/susandbarry/
Follow Top Floor on LinkedIn: https://www.linkedin.com/company/top-floor-podcast/posts/?feedView=all
Listen to Top Floor on Spotify: https://open.spotify.com/show/10IEdg3nZY6F6XUs4kYoIp
Thanks for tuning in to Socially Awkward, the hospitality marketing podcast where hotel operations meet modern marketing strategy. Hosted by Calvin, each episode features real conversations on hotel marketing, revenue, branding, social media, influencer strategy, and what actually drives results for hospitality brands.
📅 Book a 30-minute call with Calvin
🌐 Learn more about Revpar Media
📲 Follow Revpar Media:
LinkedIn
Instagram
YouTube
Facebook
🎙️ New episodes every 2nd and 4th Thursday at 6:00 AM EST on YouTube, Apple Podcasts, and Spotify.
Produced by APodcastGeek
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.