Dirt Diaries
Dirt Diaries
Podcast Description
On Dirt Diaries host Kirbe Schnoor (of RFD-TV's hit show FarmHER + RanchHER) digs in with the women of agriculture. From fields and feedlots to boardrooms and beyond, this podcast features unfiltered conversations with the women shaping the ag industry—FarmerHERs, RanchHERs and everyone in between.
This is more than just shop talk. It's real talk. We’re covering career paths, personal struggles, life lessons, big wins, and yes—plenty of girl talk. These are the raw, inspiring, and wildly relatable stories you won't hear anywhere else!
Podcast Insights
Content Themes
The podcast covers diverse themes related to women's roles in agriculture, such as career paths, personal struggles, life lessons, and big wins. For example, episodes have included discussions on the journey of Megan Shanley Warren, a CEO of a specialty fruit farm, and Mary Heffernan's transition from Silicon Valley to full-time ranch life, revealing the challenges and triumphs faced by women in the agricultural sector.
On Dirt Diaries host Kirbe Schnoor (of RFD-TV’s hit show FarmHER + RanchHER) digs in with the women of agriculture. From fields and feedlots to boardrooms and beyond, this podcast features unfiltered conversations with the women shaping the ag industry—FarmerHERs, RanchHERs and everyone in between.
This is more than just shop talk. It’s real talk. We’re covering career paths, personal struggles, life lessons, big wins, and yes—plenty of girl talk. These are the raw, inspiring, and wildly relatable stories you won’t hear anywhere else!
Today’s guests are a mother-daughter duo who I’ve not only long admired but also make me miss my own mom and sisters!
I’m joined by the incredible women behind TrailblazHER Co., Jan and Erin Johnson — who together created TrailblazHER Magazine, a publication that’s become a lifeline and a love letter to rural women everywhere.
What started as an wild idea during the pandemic has grown into a movement—one that celebrates creativity, resilience, and the beautiful, often unseen stories of women living beyond city limits. Sadly (unknown to me before we recorded) they’ve announced they’ll be releasing their final issue of TrailblazeHER Magazine at the end of this year. A twist I didn’t see coming! (You can pre-order the final issue at the link below.) But Jan and Erin explain why they felt this was the right time to put a bow on their passion publication.
This episode is one that really speaks to the heart of what this show is all about—authentic storytelling, community, and the rural women we find so inspiring. Jan and Erin open up about their journey from urban life back to the farm, what it’s been like to build something so meaningful together, and how they’ve used their platform to spotlight and relate to other women. We talk about the challenges of entrepreneurship, the lessons they’ve learned along the way, and what it means to close one chapter while trusting in what comes next.
They’re creative, courageous, and completely genuine—and I know their words will stick with you long after this conversation ends. (They even have me tearing up!)
Let’s get dirty with Jan and Erin.
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Resources
- Connect with FarmHER + RanchHER
- Sign up for our Newsletter
- FarmHER: Instagram | Facebook | TikTok | X | Pinterest | YouTube | LinkedIn
- RanchHER: Instagram | Facebook | TikTok | YouTube
- Kirbe Schnoor: Instagram | Facebook | TikTok
- Discover Ag: Website | Instagram | Facebook | YouTube | Pinterest
- Strauss: Website | Facebook | Instagram | TikTok | YouTube
Pre-Order The Last Issue of TrailBlazeHER Magazine!
Mentioned in this episode:
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Find a farm agent today with Nationwide.
John Deere
See what’s happening now and make better decisions with all your data.
Disclaimer
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