Dirt Diaries

Dirt Diaries
Podcast Description
On Dirt Diaries host Kirbe Schnoor (of RFD-TV's hit show FarmHER + RanchHER) digs in with the women of agriculture. From fields and feedlots to boardrooms and beyond, this podcast features unfiltered conversations with the women shaping the ag industry—FarmerHERs, RanchHERs and everyone in between.
This is more than just shop talk. It's real talk. We’re covering career paths, personal struggles, life lessons, big wins, and yes—plenty of girl talk. These are the raw, inspiring, and wildly relatable stories you won't hear anywhere else!
Podcast Insights
Content Themes
The podcast covers diverse themes related to women's roles in agriculture, such as career paths, personal struggles, life lessons, and big wins. For example, episodes have included discussions on the journey of Megan Shanley Warren, a CEO of a specialty fruit farm, and Mary Heffernan's transition from Silicon Valley to full-time ranch life, revealing the challenges and triumphs faced by women in the agricultural sector.

On Dirt Diaries host Kirbe Schnoor (of RFD-TV’s hit show FarmHER + RanchHER) digs in with the women of agriculture. From fields and feedlots to boardrooms and beyond, this podcast features unfiltered conversations with the women shaping the ag industry—FarmerHERs, RanchHERs and everyone in between.
This is more than just shop talk. It’s real talk. We’re covering career paths, personal struggles, life lessons, big wins, and yes—plenty of girl talk. These are the raw, inspiring, and wildly relatable stories you won’t hear anywhere else!
Today’s guest is a woman who knows what it means to wear a lot of hats—and wear them all really well.
Christina Woerner McInnis is the founder and CEO of AgriMarketing Solutions, a full-service agency helping ag brands tell their stories in ways that truly connect. She’s also a fifth-generation farmer, part of the Woerner family legacy in Alabama, and a fierce advocate for the people who grow, raise, and produce the food and fiber we all rely on.
In this episode, Christina opens up about balancing entrepreneurship, motherhood, and farm life—while also running for Alabama’s Commissioner of Agriculture and Industries. We talk about the challenges and rewards of keeping a family farm thriving, the role of agriculture in Alabama’s economy and identity, and her vision for a future where innovation and tradition work hand-in-hand.
This conversation will leave you ready to join the agvocates!
Let’s get dirty with Christina.
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Subscribe wherever you to get your podcasts to hear new episodes of Dirt Diaries every Thursday! And don’t forget to rate and review! We want to know what you think of the show!
You can also watch the video version of Dirt Diaries on our YouTube page or listen to the episodes on Rural Radio, Sirius XM 147, weekends at 4PM ET.
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Resources
- Connect with FarmHER + RanchHER
- Sign up for our Newsletter
- FarmHER: Instagram | Facebook | TikTok | X | Pinterest | YouTube | LinkedIn
- RanchHER: Instagram | Facebook | TikTok | YouTube
- Kirbe Schnoor: Instagram | Facebook | TikTok
- Christina Woerner McInnis: Website | Instagram | Facebook
Mentioned in this episode:
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John Deere
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Disclaimer
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