Beyond the Mark
Beyond the Mark
Podcast Description
Beyond the Mark is the podcast where small business stories meet big ideas. Hosted by Joe Toma, each episode features candid conversations with entrepreneurs, clients, and professionals who share how they built their brand, overcame challenges, and grew their impact. Whether you're looking to grow your business, sharpen your message, or just hear stories that inspire—this show takes you beyond the surface and into what really matters.
Podcast Insights
Content Themes
The show focuses on small business stories, entrepreneurship, and brand-building strategies, with episodes covering topics like growing a landscaping company, transitioning from furlough to business ownership, and creating strong client relationships in advertising. It addresses key themes such as perseverance, marketing tactics, and the importance of community involvement.
Beyond the Mark is the podcast where small business stories meet big ideas. Hosted by Joe Toma, each episode features candid conversations with entrepreneurs, clients, and professionals who share how they built their brand, overcame challenges, and grew their impact. Whether you’re looking to grow your business, sharpen your message, or just hear stories that inspire—this show takes you beyond the surface and into what really matters.
What do baseball cards, commercial lighting, and beef have in common?
Farmer Jeff.
In this episode of Beyond the Mark, Joe Toma sits down with Farmer Jeff—a towering figure in every sense—who shares how he's built a powerful reputation simply by being present, staying sincere, and caring more than most. From flipping cards as a teenager to becoming a connector of connectors in Southeast Michigan, Jeff explains how to make networking meaningful (and even fun).
✅ How to stand out without shouting
✅ Why sincerity beats strategy
✅ The right way to give a business card
✅ What not to do when you're new to a group
✅ Why Farmer Jeff doesn’t accept referral fees—and what he asks for instead
Whether you're a small business owner, sales pro, or serial networker, this episode is packed with timeless takeaways.
🔗 Listen now and don’t forget to like, share, and subscribe!
Disclaimer
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