The In-House Club
The In-House Club
Podcast Description
The In-House Club is a podcast about the people behind the PowerPoint, the pitch, and the panic. It’s where the creative leads, brand builders, and content wizards of the in-house world come to talk shop.
Once dismissed as the place where good ideas go to die—or at least to get resized—today’s in-house teams are doing award-winning work, shaping brand strategy, and rethinking how creative gets made.
Each episode is a casual conversation with the people actually doing it. No jargon. No posturing. Just honest talk about briefs, bottlenecks, and the occasional breakthrough.
Podcast Insights
Content Themes
The podcast covers themes revolving around in-house creativity, brand strategy, and the evolution of internal teams. Episode topics include discussions on hybrid in-house models featuring guests like Marcel Kleiner, who share insights on performance marketing and the balance between internal ownership and external support, as well as the growth of in-house studios within large corporations like Arla Foods.
The In-House Club is a podcast about the people behind the PowerPoint, the pitch, and the panic. It’s where the creative leads, brand builders, and content wizards of the in-house world come to talk shop.
Once dismissed as the place where good ideas go to die—or at least to get resized—today’s in-house teams are doing award-winning work, shaping brand strategy, and rethinking how creative gets made.
Each episode is a casual conversation with the people actually doing it. No jargon. No posturing. Just honest talk about briefs, bottlenecks, and the occasional breakthrough.
In this episode of The In-House Club, I’m joined by Pete Johnson and Juan Carlos from LOVE+RESPECT. Both are seasoned creative leaders with long stints at LEGO, Nickelodeon, Saatchi & Saatchi, and beyond.
We talk about:
- How they went from Saatchi to Nickelodeon to LEGO—and what they learned along the way.
- Why briefs “break everything” unless you learn how to mine them properly.
- The role of creative leadership in making in-house teams thrive.
- Why in-house vs. agency is the wrong debate (collaboration is where the magic happens).
- And why consistency—not ego—is the true superpower of creative teams.
Pete and Juan Carlos have built teams where people stay foryears, not months, and where creative leadership and process unlock better work.
Disclaimer
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