The Shift: RCM Talks
Podcast Description
Join Bill Eikost, Valerie Barckhoff, and Heather Dunn as we share actionable insights from industry leaders in the rapidly changing Revenue Cycle Management industry.
Podcast Insights
Content Themes
The podcast focuses on themes related to Revenue Cycle Management, including regulatory changes, staffing challenges, and the impact of technology such as AI and automation, with episodes like the inaugural one addressing the evolving landscape and pressures faced by hospitals and healthcare entities.

Join Bill Eikost, Valerie Barckhoff, and Heather Dunn as we share actionable insights from industry leaders in the rapidly changing Revenue Cycle Management industry.
In this episode of The Shift, Bill sits down with Valerie, Heather, and this week’s guest Murry Ford to unpack the anticipated landscape of Healthcare. From the rise of uninsured and underinsured patients, to Medicaid expansion challenges, 340B eligibility risks, and creative funding solutions, the panel shares practical strategies to protect patients and stabilize provider revenue. Listeners will hear insights on proactive outreach, front-end financial counseling, scenario planning, and the importance of innovation across teams. Whether you’re navigating policy shifts or planning for the years ahead, this conversation offers concrete takeaways to strengthen your organization’s financial health and patient support systems.

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