Diary of an African Entrepreneur

Diary of an African Entrepreneur
Podcast Description
️ The Diary of an African Entrepreneur – with Deji AdebusoyeWelcome to The Diary of an African Entrepreneur, the podcast dedicated to African startups and business leaders who are building, growing, and thriving against the odds. Hosted by entrepreneur, author, and speaker Deji Adebusoye, this series dives deep into the real stories, raw challenges, and practical strategies behind doing business on the continent.Each episode brings you firsthand insights, candid reflections, and expert advice tailored for the African business environment—from navigating red tape and scaling under pressure to funding, innovation, and leadership in uncertain times.If you’re a founder, startup leader, or aspiring entrepreneur ready to make your mark in Africa’s dynamic (and often demanding) markets, this podcast is your playbook.New episodes drop weekly. Subscribe, share, and start thriving.
Podcast Insights
Content Themes
This podcast covers a variety of impactful topics relevant to African entrepreneurship, including setbacks in funding, navigating local regulations, and innovative business practices. Notable episodes feature discussions on turning family businesses into global brands, building tech-driven logistics solutions, and scaling agricultural enterprises, all reflecting on the unique hurdles and successes encountered in thriving immersed in Africa's markets.

️ The Diary of an African Entrepreneur – with Deji Adebusoye
Welcome to The Diary of an African Entrepreneur, the podcast dedicated to African startups and business leaders who are building, growing, and thriving against the odds. Hosted by entrepreneur, author, and speaker Deji Adebusoye, this series dives deep into the real stories, raw challenges, and practical strategies behind doing business on the continent.
Each episode brings you firsthand insights, candid reflections, and expert advice tailored for the African business environment—from navigating red tape and scaling under pressure to funding, innovation, and leadership in uncertain times.
If you’re a founder, startup leader, or aspiring entrepreneur ready to make your mark in Africa’s dynamic (and often demanding) markets, this podcast is your playbook.
New episodes drop weekly. Subscribe, share, and start thriving.
In this new series on Diary of an African Entrepreneur, Deji Adebusoye breaks down what it really means to be ready for investment.
If you’re building a business in Africa and thinking about raising capital — whether debt or equity — the first thing you must get right is your mindset.
In this episode, Deji explores how investors think, what they look for, and why many entrepreneurs fail before they even pitch — not because of bad business ideas, but because they lack the mental framework to manage external capital.
🎯 In this video, you’ll learn:
- Why mindset is more important than money
- The difference between seeking funding and being investment-ready
- What self-due diligence looks like
- How investors assess risk — and how you can reduce it
- The key questions to ask yourself before bringing in external money
🔔 This is the first part of our Investment Readiness Series, designed to help African founders build fundable, scalable businesses.
✅ Watch, reflect, and subscribe to catch all future episodes.
➕ Don’t chase capital. Build a business that deserves it.

Disclaimer
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