The Holler: A Visit Mountaineer Country Podcast
The Holler: A Visit Mountaineer Country Podcast
Podcast Description
The Holler is a destination development podcast by Visit Mountaineer Country CVB, spotlighting the people, places, and projects shaping North Central West Virginia. Each episode features conversations with local leaders, innovators, and community champions who are driving tourism, economic growth, and regional pride. From cryptids, outdoor adventures, and cultural events to behind-the-scenes looks at transformative initiatives, The Holler gives listeners an inside scoop on what makes Mountaineer Country a unique and thriving destination.
Podcast Insights
Content Themes
The podcast explores various topics related to local tourism, community initiatives, and economic development with episodes covering parks' influence on tourism, the legacy of historical communities, and unique local activities like geocaching. It emphasizes both innovative projects and regional history that contribute to North Central West Virginia's appeal.

The Holler is a destination development podcast by Visit Mountaineer Country CVB, spotlighting the people, places, and projects shaping North Central West Virginia. Each episode features conversations with local leaders, innovators, and community champions who are driving tourism, economic growth, and regional pride. From cryptids, outdoor adventures, and cultural events to behind-the-scenes looks at transformative initiatives, The Holler gives listeners an inside scoop on what makes Mountaineer Country a unique and thriving destination.
This month, West Virginia University President Michael T. Benson stopped by The Holler to discuss how WVU acts as a tourism driver in North Central West Virginia. President Benson joined us as a part of his ”Welcome Home Tour,” where he intends to visit all 55 counties in West Virginia in the first year of his presidency.
Whether fans are traveling to Morgantown to cheer on the Mountaineers for a football game or watch the women's basketball team host the NCAA March Madness tournament, WVU athletics brings people to the area. But it's not just athletics, academic conferences, families visiting students, and West Virginians taking advantage of the resources their land-grant institution has to offer also add to the large number of people who travel to the region.
Listen to our conversation with President Benson to learn more about what WVU is doing to support tourism in West Virginia. And as a bonus, find out who he's cheering for in the WVU vs. Coastal Carolina Home Opener.

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