Long Run Labs
Long Run Labs
Podcast Description
Long Run Labs is a weekly series exploring the intersection of endurance and entrepreneurship from the team that brings you For The Long Run Podcast. From brand builders to movement makers, we spotlight the runners driving change in the outdoor and endurance space.
These are the untold stories behind the tools, companies, and communities that shape the industry, told with curiosity, honesty, and heart. Hosted by Jon Levitt.
New episodes drop every Tuesday.
Podcast Insights
Content Themes
The podcast explores themes such as the challenges of building brands, inclusivity in sports, and the stories behind endurance athletes. Specific episodes feature topics like the entrepreneurial journey of Cadence founder Ross Mackay, the importance of authenticity in sports discussed by Olympian Kara Goucher, and marketing strategies in the outdoor sector with expert Allison Lynch.
Long Run Labs is a weekly series exploring the intersection of endurance and entrepreneurship from the team that brings you For The Long Run Podcast. From brand builders to movement makers, we spotlight the runners driving change in the outdoor and endurance space.
These are the untold stories behind the tools, companies, and communities that shape the industry, told with curiosity, honesty, and heart. Hosted by Jon Levitt.
New episodes drop every Tuesday.
Nick Dibos didn’t set out to build a scalable apparel company. He set out to build something that actually means something to the people around him.
Nick is the founder of Greenville Uptempo Sports, a running apparel brand rooted in community, culture, and storytelling. After careers in pharmacy and real estate, he shifted into building a brand that reflects the heartbeat of the Greenville running scene.
Jon and Nick talk about what it looks like to grow a business from the inside out, starting with people, experience, and local identity rather than scale.
Jon chats with Nick about:
• growing up in Eugene and how it shaped his view of running culture
• why Greenville’s amateur running scene feels different
• building a brand from local community, not top-down strategy
• the role of storytelling in creating connection
• why some of the most impactful brand decisions don’t scale
• handwritten notes, experience, and attention to detail
• the tension between growth and staying true to the brand
• how product becomes a vehicle for something deeper
This episode is supported by:
The Huddle: If you’re at the point where going at it alone isn’t working or you’re ready to level things up in your business, go to https://findmyhuddle.com/ and fill out the application
Popfly: If you’re a brand trying to reach outdoor, travel, and adventure audiences, Popfly is where to do it. It connects you with the largest communities of adventure creators and handles the entire process from start to finish. To learn more:
Creators click here: https://popf.ly/longrunlabscreators.
Brands click here: https://popf.ly/longrunlabsbrands
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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