MaxValue Podcast
MaxValue Podcast
Podcast Description
MaxValue is an audio and video podcast for business owners and advisors looking for actionable insights into how to make their business more valuable.Our show covers a broad range of topics designed to help you improve your business value. Each episode features a guest who shares practical insights on areas like exit strategy development, calculating business value, improving business valuation, building efficient processes, outsourcing globally to scale, and implementing strategies that drive growth. Whether you're looking to sell, scale, or increase profitability, MaxValue equips you with the tools and knowledge to succeed.
Podcast Insights
Content Themes
The show focuses on essential topics that enhance business value, such as exit strategy development, business valuation calculation, process efficiency, global outsourcing, and growth strategies, with episodes like QSBS Playbook and insights on balancing career with family life in the valuation sector.

MaxValue is an audio and video podcast for business owners and advisors looking for actionable insights into how to make their business more valuable.
Our show covers a broad range of topics designed to help you improve your business value. Each episode features a guest who shares practical insights on areas like exit strategy development, calculating business value, improving business valuation, building efficient processes, outsourcing globally to scale, and implementing strategies that drive growth.
Whether you’re looking to sell, scale, or increase profitability, MaxValue equips you with the tools and knowledge to succeed.
In this episode of Max Value, performance psychologist Lauren Johnson reveals how the same mental frameworks that produce elite athletes can transform founders, executives, and teams operating under pressure. Drawing from her work with Major League Baseball and high-performing organizations, Johnson breaks down how “mental reps” train the brain to handle stress, make better decisions, and execute consistently when the stakes are highest. The conversation bridges sports science, leadership development, and early childhood mindset training—showing how simple, repeatable systems can compound into elite performance over time.
Download our FREE EBOOK: https://ebooktowne.com/
Listen on Apple Podcast, Spotify and Amazon Music: https://www.buzzsprout.com/2489932/episodes/18825668
LET'S CONNECT!
Ben Towne LinkedIn: https://www.linkedin.com/in/ben-towne-advisory/
Web pages: https://towneadvisory.com/ || https://assurentadvisors.com/knowledge-center/
LAUREN JOHNSON
Web: https://www.laurenjohnsonandco.com/
https://mentalrepsco.com/subscribe
LinkedIn: https://www.linkedin.com/in/laurenjohnsonn/
Instagram: https://www.instagram.com/laurennicolejohnson/
Youtube: https://www.youtube.com/channel/UCAgiinhnP664j96geaFkdFg
X: https://x.com/_laurenjohnson_

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