Don't Work Harder
Don't Work Harder
Podcast Description
Don’t Work Harder is a show about taking bolder, braver moves in your small business.
Made by ATOMIC, and hosted by Suman Randhawa, Don’t Work Harder is the show for business owners who are done playing small and know that just working harder isn’t the answer.
Each week, you’ll hear a pivotal strategy from incredible guests that sparked a bold leap to their next level of growth.
These are the breakthroughs that came from thinking bigger, acting braver, and doing things differently.
Podcast Insights
Content Themes
The show centers around empowerment in entrepreneurship, focusing on themes such as overcoming obstacles, bold decision-making, and innovative business strategies. For instance, episodes may feature stories of transformation from business challenges to success, highlight actionable insights on emotional management, and explore the mindset necessary for taking calculated risks.

Don’t Work Harder is a show about taking bolder, braver moves in your small business.
Made by ATOMIC, and hosted by Suman Randhawa, Don’t Work Harder is the show for business owners who are done playing small and know that just working harder isn’t the answer.
Each week, you’ll hear a pivotal strategy from incredible guests that sparked a bold leap to their next level of growth.
These are the breakthroughs that came from thinking bigger, acting braver, and doing things differently.
Think building powerful relationships requires years of experience, the perfect introduction, or being extroverted?
Simon Ong went from a shy, introverted kid to securing book endorsements from Marie Forleo, Simon Sinek, and Ali Abdal 👀
Now he’s a global keynote speaker, Penguin-published author, and has built a business with multiple revenue streams 🚀
Simon is a global keynote speaker, energy life coach, and the author of “Energize.”
He grew his YouTube channel from 0 to 130,000 subscribers in 10 months and has built strategic relationships by connecting with people outside his industry – film directors, chefs, musicians, not just other speakers.
In this conversation, Simon reveals:
– How he built multiple revenue streams before the pandemic – and how he scaled his coaching income 📈
– How he designed his business to be extremely flexible so he can pivot and switch lanes fast when problems hit
– The voice note strategy on LinkedIn that converts nearly 100% of connections (and why it works better than text) 🎯
– The incredibly effective opening technique he uses for every keynote… inspired by James Bond 😎
– The huge mindset shift that he uses to take the pressure off networking and make it effortless
– What he studied before posting his first YouTube video (and how it led to 130k subscribers in 10 months) 🚀
– Why his “I’m 40 today” video got 4 million views and gained him 76,000 subscribers from a single piece of content 🤯
Most entrepreneurs think networking is about collecting contacts and making asks when you need something.
Simon proves that relationship building is a daily habit, that the best opportunities come from years of adding value before ever asking, and tells us exactly what to do to make that sustainable.
For entrepreneurs who think they’re “not good at networking” or believe powerful relationships are out of reach, this episode shows what becomes possible with the right mindset 👀
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This episode is brought to you by our Sponsors:
Vidonary – the video tool making business videos simple and confident. Plan, record and publish with ease. Find out more and sign up here: https://vidonary.com/
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Simon’s links:
Instagram: https://www.instagram.com/simonalexandero/
YouTube: https://www.youtube.com/@UCERgudp8-SGp2yyqfR-5jhw
Energize: https://www.amazon.de/-/en/Energize-Make-Most-Every-Moment/dp/0241502764
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#DontWorkHarder #BusinessGrowth #SalesandMarketing

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