The Beef Brief
The Beef Brief
Podcast Description
In this limited podcast series produced by Agriland, technical beef journalist Breifne O’Brien travels around the country talking to beef farmers about the challenges they currently face and how they run their farm.
The Beef Brief goes behind the scenes to find out what works for beef farmers and what makes the difference.
Podcast Insights
Content Themes
The podcast focuses on the challenges and best practices within the beef farming sector, with episodes covering topics such as store to beef enterprises, pedigree cattle breeding, family-run butcher experiences, and sustainable farming practices, like Sam Hill's award-winning methods. Each episode highlights real-life stories and insights from farmers.
In this limited podcast series produced by Agriland, technical beef journalist Breifne O’Brien travels around the country talking to beef farmers about the challenges they currently face and how they run their farm.
The Beef Brief goes behind the scenes to find out what works for beef farmers and what makes the difference.
In this limited podcast series produced by Agriland, technical beef journalist Breifne O’Brien travels around the country talking to beef farmers about the challenges they currently face and how they run their farm.
On the first episode of season two, Breifne chats to Duncan Morrison of Meikle Maldron Farm in Aberdeenshire.
Duncan discusses how genetics can be used to drive on‑farm performance.
The farmer manages a 260‑cow herd of Aberdeen Angus and Stabiliser cattle and is recognised for the herds’ low‑input, forage‑based system that uses data‑driven breeding decisions to reduce costs and improve efficiency.
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