Insurance Agency Success
Insurance Agency Success
Podcast Description
Welcome to the Insurance Agency Success Podcast — the go-to show for independent insurance agency owners who want to grow their business, streamline operations, and create a business they actually enjoy.
Hosted by Eddie Price, founder of Jenesis Software and agency owner with over 30 years of experience, this podcast is packed with proven strategies, success stories, and real-world insights to help you build a high-performing agency that doesn’t burn you out.
Eddie got his start in insurance back in 1989. Since then, he’s started, bought, sold, and scaled multiple agencies—and helped hundreds of other owners do the same. In 1999, he founded Jenesis Software, an agency management system designed specifically for independent insurance agents. Built by an agent, for agents, Jenesis helps you save time, simplify your workflows, and scale your business without sacrificing client service or quality of life.
Each week on the podcast, you’ll hear from real agency owners and industry experts who are successfully navigating the same challenges you face: staffing, marketing, retention, automation, technology, profitability, and more. Whether you’re a solo agent or leading a growing team, this show is here to equip you with the tools and mindset you need to thrive.
If you’ve ever asked yourself…
How can I grow my agency without working longer hours?
What systems do successful agency owners use to stay organized?
How do I get my team to perform consistently?
What should I automate vs. outsource?
Which agency management system will truly support my goals?
...then you’re in the right place.
Eddie’s approach is practical, no-fluff, and focused on helping you make smart, sustainable moves in your agency. His passion is helping agents succeed not just financially, but personally—because you deserve to enjoy the business you’ve built.
Want to simplify your operations and scale with confidence?
👉 Visit jenesissoftware.com and click the orange button to book your free demo. See how Jenesis can help you work smarter, serve better, and finally feel in control of your business.
Follow the Insurance Agency Success Podcast and get ready to grow your agency, increase your freedom, and build something you’re proud of.
Podcast Insights
Content Themes
The podcast covers various themes pertinent to insurance agency owners, including business growth strategies, staffing challenges, automation, and technology integration. Episode examples include an exploration of organic growth without advertising, insights on acquiring other agencies, and guidance on achieving a work-life balance while navigating a competitive market.

Welcome to the Insurance Agency Success Podcast — the go-to show for independent insurance agency owners who want to grow their business, streamline operations, and create a business they actually enjoy.
Hosted by Eddie Price, founder of Jenesis Software and agency owner with over 30 years of experience, this podcast is packed with proven strategies, success stories, and real-world insights to help you build a high-performing agency that doesn’t burn you out.
Eddie got his start in insurance back in 1989. Since then, he’s started, bought, sold, and scaled multiple agencies—and helped hundreds of other owners do the same. In 1999, he founded Jenesis Software, an agency management system designed specifically for independent insurance agents. Built by an agent, for agents, Jenesis helps you save time, simplify your workflows, and scale your business without sacrificing client service or quality of life.
Each week on the podcast, you’ll hear from real agency owners and industry experts who are successfully navigating the same challenges you face: staffing, marketing, retention, automation, technology, profitability, and more. Whether you’re a solo agent or leading a growing team, this show is here to equip you with the tools and mindset you need to thrive.
If you’ve ever asked yourself…
How can I grow my agency without working longer hours?
What systems do successful agency owners use to stay organized?
How do I get my team to perform consistently?
What should I automate vs. outsource?
Which agency management system will truly support my goals?
…then you’re in the right place.
Eddie’s approach is practical, no-fluff, and focused on helping you make smart, sustainable moves in your agency. His passion is helping agents succeed not just financially, but personally—because you deserve to enjoy the business you’ve built.
Want to simplify your operations and scale with confidence?
👉 Visit jenesissoftware.com and click the orange button to book your free demo. See how Jenesis can help you work smarter, serve better, and finally feel in control of your business.
Follow the Insurance Agency Success Podcast and get ready to grow your agency, increase your freedom, and build something you’re proud of.
Thinking about how to grow your insurance agency for long-term success, without sacrificing happiness or work-life balance? In this episode, Eddie Price sits down with Keith Kiser to share real lessons from decades in the business.
Here’s what you’ll learn:
- How Keith Kiser transitioned from a family-run, captive agency to thriving as an independent agent
- The impact of adding multiple carriers and modern management systems on agency growth
- Strategies for balancing customer service, personal life, and business growth
- Tips for hiring and retaining strong team members in a small agency environment
- Why perseverance, authenticity, and treating clients right are keys to building a sustainable insurance business
Key steps included adapting to market shifts, embracing independence when given the opportunity, and choosing technology partners tailored to the agency’s real needs rather than flashy features. Throughout, prioritizing customer relationships, staying resilient through hard markets, and learning from both successes and failures set the stage for Kiser Insurance Agency’s sustainable growth.
(00:22:29) “We’re not going to represent a company that we would not place our own insurance with.” – Keith Kiser
52 Years Strong: The Secrets Behind a Lasting Independent Insurance Agency
Actionable strategies for agency owners include focusing on genuine customer service—such as meeting clients where they’re most comfortable, providing flexibility in communications, and maintaining after-hours support when truly needed. Keith notes that patience is required and that new agency owners must ‘pay their dues’ as in making the calls, working the long hours, and showing up consistently over a long period of time, building referrals and reputation.
You’ll find emphasis throughout this episode on the importance of balancing personal and professional life, including the pursuit of hobbies and family time to avoid burnout.
Building the Right Team by Hiring for Heart and Training for Skill
Although hiring is identified as a major challenge, Keith’s advice is to seek candidates that fit the agency culture and train them for skill, rather than prioritizing prior insurance experience. While much of the insurance world might still feel outdated, the presence of apps, chatbots, and e-signature software has made it possible to operate with less staff members than in the 90’s since many important steps are taken automatically, thanks to technology. Adapting quickly to integrate the technology is just as important as setting aside the budget for the team training needed for each new app or tech opportunity.
Boosting Agency Efficiency and Client Retention with Jenesis Software
When Kiser Insurance Agency transitioned from being an exclusive Nationwide agency to an independent one in 2019, he evaluated several agency management systems but ultimately chose Jenesis for its simplicity and reliability, likening it to a “Honda Accord” that provided all the essential features without unnecessary complexity or cost. Since then, Kiser is also using their website service and Jenesis’ reputation management system, which helped them go from 3 to 17 Google reviews in just 30 days.
Keith praises the Jenesis support team’s responsiveness and persistence in solving issues and highlights their ongoing commitment to improvement and personalized service—qualities he believes make Jenesis an ideal fit for agencies seeking practical, people-oriented technology solutions.
Connect with Eddie Price and Jenesis Software:
LinkedIn: https://www.linkedin.com/in/eddierprice/
The Perfect Insurance Agency Book: https://www.amazon.com/Perfect-Insurance-Agency-Changes-Success/dp/0578485753
Agency Management Software: https://www.jenesissoftware.com/
Book Your Demo of Jenesis Software today: https://www.jenesissoftware.com/request-demo-2/
YouTube: https://www.youtube.com/@JenesisSoftware
Connect with Keith and Kiser Insurance Agency:
Website: https://kiserinsuranceagency.com/
Facebook Page: https://www.facebook.com/profile.php?id=100063670235016#

Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.