Cultivated Conversations

Cultivated Conversations
Podcast Description
Cultivated Conversations goes behind the scenes of the entertainment industry with insider insights and unfiltered stories. Hosted by Jen Proctor, CEO and founder of Cultivated Entertainment, each episode breaks down how authentic partnerships, cultural moments, and creative strategy shape what (and who) we see on screen. If you're navigating the creator economy, building a brand, or just curious about how Hollywood really works, this show is for you.
Podcast Insights
Content Themes
The podcast covers various themes including creative partnerships, brand building, and cultural impact within the entertainment sector. Episodes feature discussions on finance in Hollywood, like the one with Anna DerParseghian, and topics such as talent management and cultural engagement with guests like Phil Byron. There's also a focus on innovative PR strategies and brand development illustrated in the episode with Jennifer Walker.

Cultivated Conversations goes behind the scenes of the entertainment industry with insider insights and unfiltered stories. Hosted by Jen Proctor, CEO and founder of Cultivated Entertainment, each episode breaks down how authentic partnerships, cultural moments, and creative strategy shape what (and who) we see on screen. If you’re navigating the creator economy, building a brand, or just curious about how Hollywood really works, this show is for you.
Behind every A-lister is someone making the numbers work. In this episode, Jen sits down with Anna DerParseghian, Managing Partner at PTD Business Management who’s spent decades quietly shaping Hollywood’s most powerful financial stories.
They talk about how business management all works, risk and resilience, and why understanding psychology is just as important as understanding contracts. From the evolution of deal structures to how creators should protect their assets, Anna shares practical wisdom and the mindset shifts that separate survival from success.
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Follow Cultivated: www.instagram.com/cultivatedentertainment
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Add Jen on LinkedIn: www.linkedin.com/in/jennifer-proctor-55405b10/
Email us: [email protected]

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