Digital Demystified

Digital Demystified
Podcast Description
Welcome to Digital Demystified – where tech meets simplicity for small business owners and everyday people.Join host Gina Kasmas every week as she chats with industry experts and unpacks complex digital topics into bite-sized, practical insights. Whether you're running a business or just trying to keep up, this show makes tech feel less overwhelming - and a lot more useful.Each episode is packed with smart tools, clever tips, and time-saving tricks to help you work smarter, not harder, using the power of digital, and harnessing the gifts of AI.Let’s simplify the digital world together - one conversation at a time. About the Presenter – Gina KasmasWith over 30 years in tech, Gina Kasmas has been a driving force behind some of Australia's most innovative digital shifts. From pioneering eCommerce platforms in the ‘90s, to helping launch a deregulated telco industry, to building one of Australia’s first online wellness communities - Gina has lived through the rise, the ripple effects, and the reinventions that technology brings.Today, she leads BlueMorph Media (bluemorphmedia.com.au), a digital marketing agency that helps small businesses turn their websites into lead-generating and revenue-driving assets. She's also a passionate writer, sharing insights on life, tech, and creativity at ginakasmas.com.au.
Podcast Insights
Content Themes
The podcast covers a wide range of topics including AI applications in small businesses, digital marketing strategies, SEO best practices, and tools for automation, with episodes such as Branding With a Conscience in an AI World and Data Blindspots: What Small Biz Misses and How AI Helps focusing on practical insights for business efficiency.

Welcome to Digital Demystified – where tech meets simplicity for small business owners and everyday people.
Join host Gina Kasmas every week as she chats with industry experts and unpacks complex digital topics into bite-sized, practical insights. Whether you’re running a business or just trying to keep up, this show makes tech feel less overwhelming – and a lot more useful.
Each episode is packed with smart tools, clever tips, and time-saving tricks to help you work smarter, not harder, using the power of digital, and harnessing the gifts of AI.
Let’s simplify the digital world together – one conversation at a time.
About the Presenter – Gina Kasmas
With over 30 years in tech, Gina Kasmas has been a driving force behind some of Australia’s most innovative digital shifts. From pioneering eCommerce platforms in the ‘90s, to helping launch a deregulated telco industry, to building one of Australia’s first online wellness communities – Gina has lived through the rise, the ripple effects, and the reinventions that technology brings.
Today, she leads BlueMorph Media (bluemorphmedia.com.au), a digital marketing agency that helps small businesses turn their websites into lead-generating and revenue-driving assets. She’s also a passionate writer, sharing insights on life, tech, and creativity at ginakasmas.com.au.
Hidden data that can help you increase revenue and improve profits.

Disclaimer
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