Marketing Blueprint – The CMO Interview Series
Marketing Blueprint - The CMO Interview Series
Podcast Description
Get career tips and business strategies from true marketing leaders.
Every CMO, every Marketing Leader is unique with a personal path that brought them to the top. In Marketing Blueprint we unearth the secrets of Marketing success through interviews with Marketing Leaders who've managed their way up to the top. We talk about career paths, building a personal brand, building efficient strategies, constructing a network and everything that makes an individual successful in marketing. So join us to learn from the very bests in the industry!
Podcast Insights
Content Themes
The podcast focuses on career advancement in marketing, leadership strategies, and personal development, with episodes covering topics such as the impact of AI on communications, the importance of mentorship in career growth, and how to navigate market changes. Examples include discussions on building networks and the significance of diverse experiences in marketing roles.

Get career tips and business strategies from true marketing leaders.
Every CMO, every Marketing Leader is unique with a personal path that brought them to the top. In Marketing Blueprint we unearth the secrets of Marketing success through interviews with Marketing Leaders who’ve managed their way up to the top. We talk about career paths, building a personal brand, building efficient strategies, constructing a network and everything that makes an individual successful in marketing. So join us to learn from the very bests in the industry!
๐๐ป ๐๐ต๐ถ๐ ๐ฒ๐ฝ๐ถ๐๐ผ๐ฑ๐ฒ:Redefining a Marketing Career Across Borders: Gwen LaFage on Risk, Resilience, and Brand Without BordersFrom France to London, San Francisco to Stockholm and Atlanta, Gwen LaFage has crafted an unconventional yet intentional career across continents and cultures. In this episode, she shares how personal choices shaped professional success, why brand is more than a department, and what it takes to lead with empathy and vision in a global marketing world.๐ช๐ต๐ฎ๐ ๐ฌ๐ผ๐ ๐ช๐ถ๐น๐น ๐๐ฒ๐ฎ๐ฟ๐ป:- Life Before Titles: Why making personal choicesโeven when they seem lateralโcan lead to more meaningful, long-term career growth.- Brand is Not a Silo: Gwen explains how brand must be infused into every department, and why it's a strategic pillar, not a marketing afterthought.- Leading Without Borders: What working across the US, UK, France, Sweden, and more teaches you about cultural empathy, leadership, and influence.- From Burnout to Breakthrough: The powerful lessons Gwen learned by walking away from traditional paths, launching her own business, and betting on herself.- The CMO Is Not Just a Marketer: Why aspiring CMOs need more than domain expertiseโthey need cross-functional understanding and business-first thinking.- The Real Risk? Not Taking One: Why stepping into the unknownโwhether itโs a new country, a new role, or a new mindsetโis often the best move youโll ever make.Whether you're an early-career marketer wondering where to start, or a seasoned leader craving something more, Gwen's global journey offers perspective, courage, and practical advice you won't hear in textbooks.๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด ๐๐น๐๐ฒ๐ฝ๐ฟ๐ถ๐ป๐: ๐๐ ๐ข ๐ฆ๐ฒ๐ฐ๐ฟ๐ฒ๐๐ ๐ฅ๐ฒ๐๐ฒ๐ฎ๐น๐ฒ๐ฑMarketing Blueprint: The CMO Interview Series is your shortcut to the top. We decode the journeys of Marketing Leaders & CMOs, bringing you actionable insights on strategy, career growth, and essential skills.๐๐ช๐๐จ๐๐ง๐๐๐ & ๐ก๐๐ซ๐๐ก ๐ช๐ฅ ๐ฎ๐ค๐ช๐ง ๐ข๐๐ง๐ ๐๐ฉ๐๐ฃ๐ ๐๐๐ข๐!#MarketingBlueprint #Marketing #MarketingPodcast #MarketingCareerhttps://www.julienrio.com/landing/Marketing-Blueprint.php?guest=18#Episode

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