Branded Impact Podcast
Branded Impact Podcast
Podcast Description
Your brand deserves more than just looking good — it deserves to mean something.
The Branded Impact Podcast is for entrepreneurs, creatives, and coaches ready to align their brand with purpose and step into their Rebrand Era.
Hosted by Jo Espejo, we go beyond logos and dive into mindset, visibility, and identity.
If you're ready to be seen and build a brand that reflects your magic — hit follow and let’s make your Branded Impact.
Podcast Insights
Content Themes
The podcast covers a variety of topics aimed at driving meaningful brand alignment. Key themes include authentic branding, mindset shifts, and overcoming perfectionism, with specific episodes like Progress Over Perfection that feature guests such as Allie Tallman sharing insights on body positivity and building a personal brand. Other episodes delve into product innovation and women in sports, as seen in the discussion with Deb North about YES! Athletics.

The Branded Impact Podcast is for ambitious women entrepreneurs, coaches, speakers, and creatives who’ve built success and are ready to expand what’s possible with a brand that reflects their identity, amplifies their voice, and fuels their next level.
Hosted by brand and business strategist Jocelyn “Jo” Espejo, each episode dives into visibility, positioning, mindset, content, storytelling, thought leadership, and the evolution of your Rebrand Era.
This show gives you the clarity and strategy to show up as the brand aligned with your next level and maximize your branded impact.
Becoming is powerful… but the unbecoming? That’s where the breakthrough really happens. In this conversation, Jo Espejo and Frannie Foltz, Kingdom Communicator, speaker, podcaster, writer, and coach, peel back the layers on identity, calling, and what it truly looks like to let God lead your evolution. If you’re craving clarity, courage, or confirmation that you’re made for more, this episode will speak straight to your spirit.
Episode Title
The Art of Becoming (and Unbecoming) with Kingdom Communicator Frannie Foltz
Host: Jo Espejo, Founder of Branding by Jo
Guest: Frannie Foltz, Kingdom Communicator & Founder of Shine with Frannie
Short Summary
Frannie Foltz is on fire in this season, helping others ignite their gifts, embrace their quirks, and shine their God-given light with boldness. In this episode, she shares her journey from naturally losing 120 pounds to building a top 3% faith-based podcast and a personal brand rooted in authenticity, identity, and purpose. Together, Jo and Frannie explore the process of becoming and unbecoming, how to discern if something aligns with your calling, and why your voice, values, and story matter more than ever. You’ll walk away believing you are qualified, equipped, and called.
Key Topics
• The art of becoming and the necessity of unbecoming
• What it means to be called, assigned, and equipped
• Why authenticity is your brand’s greatest advantage
• How personal brands accelerate trust, opportunity, and authority
• Navigating fear, alignment, and spiritual nudges in business
• Boldness, identity, and shining your light in a noisy world
What You’ll Learn
• How to know if something aligns with your calling
• Why unlearning is essential to becoming who you’re meant to be
• How personal branding builds trust, authority, and opportunity • The power of authenticity in attracting aligned clients
• Why your voice and gifts matter now more than ever
Chapters
00:00 — Who are you without the titles
00:23 — Meet Frannie Foltz, Kingdom Communicator
00:50 — Weight loss, obedience, and discovering her purpose 02:21 — Calling vs. assignment: defining your God-given design 04:26 — Fear, readiness, and spiritual nudges
06:20 — Jo’s “Faith Over Fear” awakening
09:17 — Fulfillment > achievement
11:32 — Pivoting with purpose and clarity
12:58 — Becoming and unbecoming
14:39 — Values, presence, and alignment
15:58 — Purpose, calling, and seasonal assignments
18:21 — What unlearning really looks like
21:42 — A live clarity activation
23:28 — Identity beyond titles
24:36 — How to connect with Frannie
Guest Links
Website:www.shinewithfrannie.com
Instagram:https://www.instagram.com/shinewithfrannie
Facebook:https://www.facebook.com/finallyfreewithfrannie
Freebie: Gifts, Glitter & Gold Guide (DM Frannie to get the Guide)
Signature Quote: “I love you to life!”
One Thing She Wants You To Remember: You can do this. Nothing is impossible.
Core Message: You are qualified. You are equipped. You are needed.
✨ Explore Branding by Jo at www.brandingbyjo.com
If you're ready to show up with clarity, confidence, and a brand aligned with your calling, I’d love to support you.

Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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