Branded Impact Podcast

Branded Impact Podcast
Podcast Description
Your brand deserves more than just looking good — it deserves to mean something.
The Branded Impact Podcast is for entrepreneurs, creatives, and coaches ready to align their brand with purpose and step into their Rebrand Era.
Hosted by Jo Espejo, we go beyond logos and dive into mindset, visibility, and identity.
If you're ready to be seen and build a brand that reflects your magic — hit follow and let’s make your Branded Impact.
Podcast Insights
Content Themes
The podcast covers a variety of topics aimed at driving meaningful brand alignment. Key themes include authentic branding, mindset shifts, and overcoming perfectionism, with specific episodes like Progress Over Perfection that feature guests such as Allie Tallman sharing insights on body positivity and building a personal brand. Other episodes delve into product innovation and women in sports, as seen in the discussion with Deb North about YES! Athletics.

The Branded Impact Podcast is for ambitious women entrepreneurs, coaches, speakers, and creatives who’ve built success and are ready to expand what’s possible with a brand that reflects their identity, amplifies their voice, and fuels their next level.
Hosted by brand and business strategist Jocelyn “Jo” Espejo, each episode dives into visibility, positioning, mindset, content, storytelling, thought leadership, and the evolution of your Rebrand Era.
This show gives you the clarity and strategy to show up as the brand aligned with your next level and maximize your branded impact.
In this episode of The Branded Impact Podcast, Jocelyn “Jo” Espejo sits down with Dr. Holly Neujahr, founder of N2 Physical Therapy and Sisu Business Practice, to unpack how she transformed burnout into a thriving, purpose-driven healthcare brand.
Holly shares her journey from launching a pelvic health practice to leading multiple clinic locations with a culture built on provider wellbeing, autonomy, and alignment. Together, Jo and Holly explore what it takes to scale sustainably — from team development and culture-first leadership to building a consistent, experience-driven brand.
Whether you’re a healthcare professional, founder, or entrepreneur, you’ll walk away inspired to grow your brand without losing your purpose.
What You’ll Learn
The connection between pelvic health, patient experience, and provider wellbeing
How to know when it’s time to outsource and hire help
Building a culture that prevents burnout and empowers autonomy
- Keeping brand experience consistent across multiple locations
- How to measure success beyond social media metrics
- The mindset shift from DIY hustle to sustainable growth
Chapters
00:00 Introduction to N2 Physical Therapy and Sisu Business Practice
02:51 The Importance of Pelvic Health
05:51 Evolving Business Strategies in Healthcare
08:52 Shifting from DIY to Professional Help
11:48 Building a Strong Team and Culture
14:56 Branding and Marketing Strategies
17:46 Measuring Success and ROI in Social Media
20:52 Community Engagement and Word of Mouth
28:20 The Importance of Experience in Business
29:12 Navigating Provider Burnout and Team Dynamics
30:41 The Role of Team Support in Entrepreneurship
32:20 Maintaining Consistent Experience Across Locations
34:58 Creating a Safe Learning Environment for Providers
36:57 Hiring for Culture Fit and Autonomy
38:54 Transparent Compensation and Growth Opportunities
40:50 Branding and Client Experience in Business
44:16 Key Considerations for Expanding Locations
46:00 Lessons Learned in Branding and Authenticity
Key Takeaways
Delegate with purpose: Growth starts when you release what isn’t your genius.
Culture drives results: Hire for values fit first; train the rest.
Your experience is your brand: From billing to follow-up, every detail counts.
Measure meaningfully: Focus on results and relationships, not followers.
Healthy teams = Healthy business.
Pull Quotes
“When you can give up control of what isn’t your expertise, do it.” — Dr. Holly Neujahr
N2 Physical Therapy Freebies:
https://n2physicaltherapy.com/free-womens-pelvic-health-bliss-course/
https://n2physicaltherapy.com/free-mens-pelvic-health-course/
The Sisu Practice Free Training Snippets for Physical Therapists:
https://thesisupractice.com/free-training-for-physical-therapists/
“You don’t have to be perfect to make an impact. You just have to stay aligned.” — Jo Espejo

Disclaimer
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