Startup or Shutup!
Startup or Shutup!
Podcast Description
Startup or Shutup is the no-BS podcast for creators, side-hustlers, alt-investors, and rebels rewriting the rules of money, meaning, and making it.
Each week, we sit down with someone actually doing the thing—launching weird businesses, backing unexpected founders, flipping their 9–5, or building a new economy from scratch.
Because in this game, you either startup... or shutup.
Podcast Insights
Content Themes
The podcast focuses on themes such as entrepreneurship, personal growth, alternative investments, and the creator economy, with episodes exploring topics like viral personal stories, financial independence, and building a brand online, such as Marissa's journey to self-love and Milo's transition from politics to content creation.
STARTUP or SHUTUP! is the zero-fluff entrepreneurship show for creators, influencers, DJs, artists, party promoters, indie founders, tech builders, and investors. Host Colin Fraley trades highlight reels for honest playbooks: how guests found their first customers/fans, sold out events, priced offers, landed sponsors, raised community funding, nailed GTM/PMF, and built systems that scale.
You’ll hear wins, face-plants, and the SHUTUP! moment when it all turns around—proof that “you can’t do it” is just background noise.
Episodes drop every other Tuesday morning.
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Thinking about how to start a nail business in Chicago? In this episode, Owner Nasjali Cruz of NBN Nails (NBN Chicago)breaks down exactly how she built a bookings-driven studio in Lakeview—covering Gel-X, structured gel, acrylic, pricing strategy, policies that prevent no-shows, marketing that fills the calendar, and when to expand beyond nails.
What you’ll learn
Step-by-step: turning nail skills into a real nail tech business
Services to offer (Gel-X, structured gel, acrylic) and how to position each
Pricing & timing: setting rates by time blocks, complexity, and product cost
Policies that protect profits (deposits, cancellation/no-show)
Chicago marketing: IG/UGC, reviews, and local partnerships that actually book
Hiring & standards for a consistent client experience
Smart expansion (adjacent beauty services) and the KPIs to watch
About the guest
Nasjali Cruz, owner of NBN Nails (NBN Chicago), opened her a Lakeview studio at age 18 & is known for structured gel, Gel-X, acrylic, and a polished client experience.
Book NBN Chicago:nbnchicago.glossgenius.com
About this show
Startup or Shutup! spotlights real founders building real businesses—tactics you can use this week. Subscribe for more nail salon owner interviews, small business marketing, and how-to episodes.
Keywordsstart a nail business in Chicago, nail salon Chicago, nail tech pricing, Gel-X Chicago, structured gel Chicago, acrylic nails Chicago, how to start a nail salon, nail tech marketing, booking policies no-show, small business podcast
Hashtags#NailBusiness #ChicagoNails #GelX #StructuredGel #AcrylicNails #NailTech #NailSalonOwner #SmallBusiness #Entrepreneurship #StartupOrShutup
Disclaimer
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