Iconic Brand Stories
Iconic Brand Stories
Podcast Description
What kind of marketing makes or breaks a brand? Listen to brand and marketing stories and secrets from some of the most iconic brands on this podcast.
Podcast Insights
Content Themes
The podcast explores themes related to brand building, marketing strategies, and entrepreneurial journeys, with episodes detailing the transformation of Two Brothers Organic Farms through sustainable practices, Livspace's innovative marketing tactics leveraging celebrity partnerships, and KLAY’s unique communication strategies for engaging parents and children alike.
What kind of marketing makes or breaks a brand? Listen to brand and marketing stories and secrets from some of the most iconic brands on this podcast.
In this episode of Iconic Brand Stories with Tina Mansukhani Garg, we speak with Shalini Rao from Bangalore International Airport (BIAL) to uncover how a modern airport designs service, brand experience, and operations for over 120,000 visitors a day. From passenger flow and retail strategy to sustainability and crisis management, Shalini walks us through the smart systems and human decisions that turn a transit hub into a beloved city asset.
Tina and Shalini discuss:
• How the airport measures and designs for passenger experience.
• Operational practices that keep large crowds moving smoothly.
• The role of retail, F&B, and brand partnerships in building revenue and happiness.
• Sustainability and future-facing tech at airports.
• Lessons for founders and brand leaders on designing for scale.
Watch to learn: direct operational insights, brand & customer experience tactics you can apply to retail, hospitality, and large-scale service businesses – plus surprising stories from behind the scenes at one of India’s busiest airports.
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