The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth
The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth
Podcast Description
Welcome to The Higher Education Circuit, your backstage pass to the minds shaping the future of student recruitment and enrollment.
From emerging trends in enrollment marketing to the latest in CRM, AI, and student experience — each episode brings you honest conversations with enrollment leaders, edtech innovators, and decision-makers driving transformation across higher education.
Podcast Insights
Content Themes
The podcast addresses a variety of topics related to higher education including enrollment marketing strategies, AI applications in student recruitment, and modern admission practices. Specific episodes explore actionable insights on leveraging ChatGPT for personalized outreach, cost-effective recruitment amidst budget cuts, and innovative strategies for engaging international students.
Welcome to The Higher Education Circuit, your backstage pass to the minds shaping the future of student recruitment and enrollment.
From emerging trends in enrollment marketing to the latest in CRM, AI, and student experience — each episode brings you honest conversations with enrollment leaders, edtech innovators, and decision-makers driving transformation across higher education.
In this episode of The Education Circuit, powered by Meritto, Dr. Christopher Abraham, Professor, Director – Executive Education and CEO (Dubai Campus), SP Jain School of Global Management, joins Faiz Varsi, Director – International Business, Meritto, to explore how AI, changing student expectations, global competition, new programmes and strategic partnerships are reshaping institutional growth.
Recorded as part of #EducationCircuitByMeritto, the conversation looks at where new growth opportunities are emerging, what increasingly influences student choice, how AI can create strategic value across institutional operations and the student journey, and the capabilities universities need to turn opportunity into sustained growth. Tune in for perspectives on what the evolving higher education landscape means for institutions looking to stay relevant, build stronger growth engines and prepare for what comes next.
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