The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth
The Higher Education Circuit: Behind the scenes of Applications, Marketing, and Growth
Podcast Description
Welcome to The Higher Education Circuit, your backstage pass to the minds shaping the future of student recruitment and enrollment.
From emerging trends in enrollment marketing to the latest in CRM, AI, and student experience — each episode brings you honest conversations with enrollment leaders, edtech innovators, and decision-makers driving transformation across higher education.
Podcast Insights
Content Themes
The podcast addresses a variety of topics related to higher education including enrollment marketing strategies, AI applications in student recruitment, and modern admission practices. Specific episodes explore actionable insights on leveraging ChatGPT for personalized outreach, cost-effective recruitment amidst budget cuts, and innovative strategies for engaging international students.
Welcome to The Higher Education Circuit, your backstage pass to the minds shaping the future of student recruitment and enrollment.
From emerging trends in enrollment marketing to the latest in CRM, AI, and student experience — each episode brings you honest conversations with enrollment leaders, edtech innovators, and decision-makers driving transformation across higher education.
In the latest landmark episode of The Higher Education Circuit, powered by Meritto, we sat down with Jan Horn, Managing Director at SAE University College UAE, to unpack how the UAE is boosting its global appeal in Fall 2025. This episode explored how institutions are leveraging the STEAM model to attract international talent and build meaningful career pathways, adopting AI to strengthen strategic positioning, and tracking yield from target international markets.
Recorded as part of #EducationCircuitByMeritto, this episode offers real-world insights into how UAE institutions are shaping future-ready, globally connected learning experiences and redefining international recruitment this Fall.
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