The MarketMYSTR Show: Co Host and Short Term Rental Marketing That Actually Works
The MarketMYSTR Show: Co Host and Short Term Rental Marketing That Actually Works
Podcast Description
The definitive podcast for Co-hosts and STR Owners who want to maximize the experience of owning a CoHosting company and STRs both personally and financially. Follow the journey of how MarketMYSTR is helping Ultvare Co-Hosting build from zero to 50 properties - with every marketing strategy, asset, funnel, framework, and template shared. We'll be featuring success stories, interviews with successful Co Hosts including Bill Faeth, real-time case studies you can copy and "no holes barred" conversations about the good, bad, and ugly of building and owning CoHosting business from scratch.
Podcast Insights
Content Themes
The podcast explores themes related to short-term rentals and co-hosting, focusing on marketing strategies, personal experiences, and community building. Key episodes include discussions on growth strategies for Ultvare, like building a $10 million co-hosting company from scratch and the significance of accountability in achieving business success. The show prioritizes practical lessons learned in the industry, including setting boundaries and managing properties effectively.

The definitive podcast for Co-hosts and STR Owners who want to maximize the experience of owning a CoHosting company and STRs both personally and financially. Follow the journey of how MarketMYSTR is helping Ultvare Co-Hosting build from zero to 50 properties – with every marketing strategy, asset, funnel, framework, and template shared. We’ll be featuring success stories, interviews with successful Co Hosts including Bill Faeth, real-time case studies you can copy and “no holes barred” conversations about the good, bad, and ugly of building and owning CoHosting business from scratch.
Summary
In this episode, Michael Klein shares his journey from finance to short-term rental investing, discusses the booming market in the Poconos, and explores how technology and strategic new builds are transforming the industry. Learn how to leverage market trends, build a focused real estate business, and maximize investment potential.
Keywords
short-term rentals, Poconos real estate, real estate investing, new construction, AI in real estate, vacation market, property management, real estate strategy
Key Topics
- Michael Klein's background in finance and early involvement in short-term rentals
- Market dynamics and growth in the Poconos for vacation rentals
- Strategic new construction and renovation for high-end short-term rentals
- The role of technology and AI in property analysis and management
- Building a focused, sustainable real estate business with a niche
Sound Bites
- ”First year did $180,000 of revenue.”
- ”Property sold for $725,000 in cash.”
- ”Using AI to analyze and build properties faster.”
Chapters
00:00 Introduction to Market My STR
00:50 Celebrating the First Client
01:37 Michael Klein's Journey in Real Estate
03:15 Transitioning to Short-Term Rentals
05:59 The Growth of Short-Term Rentals in the Poconos
08:57 Understanding the Savvy Agent Model
11:02 Market Dynamics and Competition
15:17 Operational Insights for Short-Term Rentals
19:26 Future Plans and New Ventures
23:07 The Poconos Market Overview
24:34 Exploring the Poconos Short-Term Rental Market
26:43 The Role of Technology in Real Estate
30:33 Differentiating in the Real Estate Market
34:37 Advantages of New Construction for Short-Term Rentals
41:24 Understanding Buyer Motivations in the Poconos
47:41 Why Now is the Time to Invest in the Poconos
Other Ways to listen to/watch our podcast:
- Spotify: https://open.spotify.com/show/0VOOYu3Fy5yK3ZFkhX1Hgt?si=2IxnhOq2Qb2rguOnLFG-JQ
- Apple Podcasts: https://podcasts.apple.com/us/podcast/the-marketmystr-show-co-host-and-short-term/id1819962944
- YouTube: https://www.youtube.com/@MarketMyCO/playlists
- Facebook: https://www.facebook.com/marketmystr
Want More Information?
Ultvare: https://ultvare.com
MarketMYSTR: https://marketmystr.com

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