Inside Automotive with Jim Fitzpatrick, powered by CBT News
Inside Automotive with Jim Fitzpatrick, powered by CBT News
Podcast Description
Inside Automotive is a groundbreaking show that offers a captivating blend of dealership news, automotive retailing best practices, and cutting-edge industry insights from top executives and analysts. Featuring trailblazing industry insiders, this show offers a comprehensive look into the latest happenings within dealerships, highlighting key trends and developments. Through interviews with successful dealers, expert analysis, and practical advice, viewers gain valuable knowledge on implementing effective strategies, improving operations, and navigating the ever-changing automotive landscape. For more like this visit us at CBTNews.com.
Podcast Insights
Content Themes
The show delves into themes such as dealership best practices, market trends, and the impact of technology on the automotive sector, with episodes covering topics like AI integration in car dealerships, automotive M&A activity, and the effects of California's EV regulations on dealerships.
Inside Automotive is a groundbreaking show that offers a captivating blend of dealership news, automotive retailing best practices, and cutting-edge industry insights from top executives and analysts. Featuring trailblazing industry insiders, this show offers a comprehensive look into the latest happenings within dealerships, highlighting key trends and developments. Through interviews with successful dealers, expert analysis, and practical advice, viewers gain valuable knowledge on implementing effective strategies, improving operations, and navigating the ever-changing automotive landscape. For more like this visit us at CBTNews.com.
Matt Hogan, Vice President of Infiniti North Miami and Palm Beach Mitsubishi, explains how authentic social media content can drive dealership sales, generate leads and attract new talent.
On the latest episode of Inside Automotive, Hogan shares how he turned personal, behind-the-scenes content into a major business development and recruiting tool. Since launching his social media strategy in April 2025, he has built an audience of roughly 40,000 followers across TikTok, Facebook and Instagram while generating about 1,000 paid leads and up to 300 organic direct messages each month.
Key discussion points include:
- Authentic content and why showing the reality of dealership life resonates with consumers
- Lead generation through organic social media and targeted Meta advertising
- Recruiting through personal branding, with social media driving 60%–70% of new sales hires
- Building customer trust through transparent pricing and real dealership experiences
- Getting started with simple videos and customer delivery content
- Avoiding common mistakes, including competitor-focused content and outdated advertising approaches
Inside Automotive with Jim Fitzpatrick is powered by CBT News, your go-to source for the latest news, trends, and insights in retail automotive. Subscribe for more interviews with top industry leaders, dealership innovators, and experts shaping the future of automotive.
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Disclaimer
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