The Ripple Impact!
The Ripple Impact!
Podcast Description
What if the smallest moment could create waves of change?
At The Ripple Impact, host Laura Barber dives beneath the surface with remarkable leaders, founders, creatives, and quiet disruptors—those Wave Makers whose unexpected moments shaped big ideas and bold action.
Each episode reveals the real, messy middles and surprising sparks that created lasting change. Honest, inspiring, and full of courage. Ready to catch your next wave? Subscribe now. 🌊
Podcast Insights
Content Themes
The show focuses on themes of creativity, branding, marketing strategy, and personal impact, featuring episodes that discuss topics like the influence of AI on brand empathy, the importance of storytelling in marketing, and the strategies for standing out in a crowded market, as seen in episodes with guests like Duncan Bruce and Greg Clayton.

What if the smallest moment could create waves of change?
Welcome to The Ripple Impact Podcast! Host Laura Barber dives deep with remarkable leaders, brave founders, & disruptive creatives. We uncover untold human stories of innovation, “Wave Makers” whose unexpected moments shaped big ideas & bold action in entrepreneurship & leadership development.
Each episode reveals raw insights & sparks that created lasting waves of change. Get honest, inspiring lessons on courage & resilience to fuel your journey.
Ready for inspiration for your career or business? Subscribe now! 🌊🎙️✨
Marketing is not decoration. It is commercial strategy.
In this episode of The Ripple Impact, Laura Barber is joined by Lisa Eaton, founder of Fabric Academy, to explore how marketing can truly drive growth when marketers are trained to think strategically, commercially and confidently.
Lisa shares insights on leadership, AI, growth skills, female founders and why human judgement will always matter in brand building.
This conversation explores:
* Why marketing is still seen as a cost centre
* How to activate growth through marketing
* Commercial thinking for modern marketers
* AI vs human nuance in brand building
* Leadership, influence and stakeholder buy-in
* Female founders, resilience and raising capital
🎧 Listen now, subscribe for more and join the ripple movement!
#TheRippleImpact #WaveMakers #Marketing #Branding #BrandStrategy #CommercialMarketing #Leadership

Disclaimer
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