C-Suite Secrets
C-Suite Secrets
Podcast Description
C-Suite Secrets is the go-to podcast for entrepreneurs ready to scale smarter and lead stronger. Hosted by Heather Parsons—Fractional CFO, business strategist, and real estate investor—each episode features candid conversations with high-performing founders and C-suite executives. Get real-world strategies on cash flow, operations, leadership, and growth from experts who’ve been in the trenches. It’s not just theory—it’s the secrets behind sustainable success.
Podcast Insights
Content Themes
The podcast focuses on business strategy, leadership, scaling operations, and financial management. Episodes explore topics like tax strategies for startups, integrating AI into business models, cybersecurity essentials for small businesses, and effective team dynamics. Examples include discussions on avoiding tax mistakes with George Birrell and leveraging data-driven decision-making with Jason Reade.
C-Suite Secrets is the go-to podcast for entrepreneurs ready to scale smarter and lead stronger. Hosted by Heather Parsons—Fractional CFO, business strategist, and real estate investor—each episode features candid conversations with high-performing founders and C-suite executives. Get real-world strategies on cash flow, operations, leadership, and growth from experts who’ve been in the trenches. It’s not just theory—it’s the secrets behind sustainable success.
Show Notes:
In this episode of C-Suite Secrets, host Heather Parsons sits down with serial entrepreneur and fractional CTO John Bentley, II, a technologist turned multi-business founder who’s spent decades helping startups build smarter, scale faster, and avoid the costly pitfalls that sink most early-stage products.
John shares his journey from programming on a TRS-80 at age 10, to corporate leadership at Sprint, to launching multiple tech ventures including SpotOn.Pet, 10XTS, and his fractional CTO practice. He breaks down the biggest mistakes founders make when building products, why 80% of software is never used, and what a real MVP should look like (hint: it’s far less than you think).
John also introduces his framework for a Micro Convertible Offering (MCO), a powerful way to validate market traction before sinking money into development. He and Heather dive deep into customer research, early adopter psychology, product-market fit, and how to de-risk software development as a non-technical founder.
Whether you’re preparing for your first product build or scaling a growing startup, this episode delivers tactical, founder-friendly insights you can apply immediately.
Bio:
John Bentley, II is a fractional CTO with over 35 years of hands-on experience with technology. He is a serial entrepreneur passionate about early-stage startups. He travels the Product Journey and guides others on the paths that lead from Idea to Market.
To connect with our guest, click on the links below:
https://linkedin.com/in/johnbentleyii
https://www.instagram.com/prdjrn
Website: https://prdjrn.com
Connect with me:
https://www.linkedin.com/in/heather-parsons-cfo/
Join the C-Suite Insiders Group: https://www.facebook.com/groups/csuiteinsiders
🎁Get your free checklist to Turn Your Business Success into Lasting Wealth https://info.thesummitcfo.com/investment-readiness-checklist
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