Speaking From Experience by Cortico-X

Speaking From Experience by Cortico-X
Podcast Description
Speaking From Experience is a bi-weekly podcast from Cortico-X, an experience-led transformation firm helping companies unlock growth by aligning strategy, technology, and human-centered design. Host Len Devanna talks with leaders who have built, led, and learned from real-world experiences. No fluff, just honest conversations about what works. Follow the show and learn more at http://cortico-x.com.
Podcast Insights
Content Themes
The podcast addresses themes of leadership, digital transformation, customer experience, and innovation. Episodes cover a range of topics including the integration of AI in business processes, the importance of empathy in customer interactions, and strategies for sustaining growth. For example, discussions may explore the pitfalls of hasty tech implementation or the advantages of human-centered design in various industries.

Speaking From Experience is a bi-weekly podcast from Cortico-X, an experience-led transformation firm helping companies unlock growth by aligning strategy, technology, and human-centered design. Host Len Devanna talks with leaders who have built, led, and learned from real-world experiences. No fluff, just honest conversations about what works. Follow the show and learn more at http://cortico-x.com.
In this episode of Speaking From Experience, hosted by Len Devanna. Perry Philipp, Chief Data Officer of Entain, chats with Len about how data, AI, and trust drive one of the world’s largest gaming brands. Perry shares insights on leading data initiatives in a highly regulated, 24/7 global environment—where player safety and responsible play are key. He discusses how his team supports regulatory compliance, customer experience, and the importance of building a data foundation that enables personalized, trustworthy experiences that foster loyalty.
Perry emphasizes the power of storytelling and data literacy across functions to gain buy-in and create a culture of trust. He highlights initiatives like the Data Academy, which upskills colleagues at all levels, and offers practical advice on navigating complex data landscapes, avoiding pitfalls like data debt, and balancing ambition with real business value. His leadership philosophy centers on humility, collaboration, and empowering teams to deliver impactful results at scale.
Tune in to explore how organizations can leverage human-centered design and responsible data practices to innovate while maintaining trust. Perry’s insights on leadership, culture, and data strategy offer valuable lessons for any industry aiming to turn data into a strategic asset. Watch the full episode here: https://youtu.be/xdKM_TQzB18
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00:00 Introduction to Speaking From Experience
00:55 Understanding Entain and Its Global Impact
01:49 Data's Role in a Regulated Environment
02:48 Technology and Employee Engagement in Data
04:58 Enabling Excellence Through Data
06:46 The Evolving Role of the Chief Data Officer
09:32 The Data Academy: Educating for Success
11:51 Customer Experience and Data Integration
13:49 Building Trust in Data-Driven Experiences
16:15 The Importance of Trust in Data Quality
17:42 Data Excellence and Industry Standards
21:17 Navigating Data Analysis Paralysis
23:30 Starting with Value in Data Strategy
25:54 Balancing Ambition with Business Value
27:45 Designing Trusted Data-Driven Experiences
30:04 The Never-Ending Journey of Data Trust
31:23 Breaking Down Silos for Better Collaboration
32:52 The Power of Storytelling in Data
36:08 Global Leadership and Building Trust
39:51 People-First Leadership in Data
42:16 Key Themes in Leadership and Data
42:44 Fast Five: Quick Insights from Perry

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