The Indian AdGeek
Podcast Description
The Indian AdGeek Podcast is your backstage pass to the frontlines of modern marketing in India and the region. Every fortnight, industry leaders, agency heads, and creative innovators will share their perspectives on how brands are built and grown in one of the world’s most dynamic markets.
The show will celebrate the art and business of advertising - showcasing how storytelling and agency P&L are equally important to resonate with audiences and with clients alike.
Podcast Insights
Content Themes
The podcast focuses on themes such as the evolution of advertising, agency management, and the intersection of creativity with business strategy. Episodes feature discussions on topics like performance-based pricing models, talent retention in the advertising industry, and the influence of AI in shaping future marketing tactics. For instance, the debut episode with Gautam Reghunath dives into his experiences with Talented and their unique agency approach, while pondering the role of social media in the future of branding.

The Indian AdGeek Podcast is your backstage pass to the frontlines of modern marketing in India and the region. Every fortnight, industry leaders, agency heads, and creative innovators will share their perspectives on how brands are built and grown in one of the world’s most dynamic markets.
The show will celebrate the art and business of advertising – showcasing how storytelling and agency P&L are equally important to resonate with audiences and with clients alike.
Gautam Reghunath, the co-founder & CEO of Talented, joins me to detail his journey in the world of advertising. We discuss how Talented is challenging industry norms and reshaping the agency experience. We dive into the company’s unique approach to talent, sharing insights on attracting and retaining top creative minds, what he looks for when hiring, and the importance of fostering an environment where designers and strategists actively participate in the thinking process.
We also speak about Talented’s business model, unpacking how performance-based pricing sets it apart and why clients appreciate the agency’s approach.
Looking ahead, we explore the future of agency models, AI’s impact on creativity, and whether social media will continue to dominate brand strategies five years from now. Gautam also shares his leadership style, advice for young creatives, and the most important lessons he’s learned as an agency leader.
Whether you’re an advertising professional, a brand strategist, or simply fascinated by how creativity and business intersect, this episode is packed with valuable insights and bold perspectives, worthy of the podcast’s debut.
Gautam – @gautxm
Vishal – @vishal1mehra

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