PGA: Breaking the ICE
PGA: Breaking the ICE
Podcast Description
Welcome to Season 1 of PGA’s Breaking the ICE podcast! We're pulling the veil back on what drives the success of a thriving transportation firm, sharing the knowledge of leadership and subject matter experts for the benefit of clients, colleagues, and students. Hosted by PGA Co-Founder Gordon Greene, PE, the series taps firm leaders and PGA partners to explore strategic planning, culture and creativity, real-world business challenges, and the entrepreneurial spirit that powers innovative engineering solutions for our communities.
Podcast Insights
Content Themes
The podcast focuses on themes such as leadership in engineering, strategic planning, firm culture, and entrepreneurial spirit. For instance, the inaugural episode covers the founding journey of Patel, Greene and Associates, while future episodes will delve into topics like innovative engineering solutions and relationship-building in business.
Season 2 of PGA’s Breaking the ICE podcast is here! We’re taking you behind the scenes of what it takes to build a successful transportation firm and highlighting the people, strategies, and mindsets that drive meaningful impact. Hosted by PGA Co-Founder Gordon Greene, PE, each episode brings together subject matter experts from PGA and beyond to explore career growth, strategic planning, company culture, emerging disciplines, entrepreneurial thinking, and much more.
In this episode of PGA’s Breaking the ICE podcast, host Gordon Greene, PE sits down with Mark Isaak, PE, CVA of Isaak Advisory Group to talk about building actionable strategic plans and keeping the momentum going long after the kickoff.
Mark shares his path from engineering to strategic planning and offers practical insight into PGA’s planning process, including how to involve the right people, set realistic goals, and review progress consistently. They also explore how thoughtful planning can strengthen company culture, why external facilitation can be a game-changer, and the role consultants play in turning strategy into measurable results.
Tune in to hear from:
- Gordon Greene, PE – Co-Founder & Executive Vice President (Host): He’s the embodiment of a competitive spirit, and that motivation has fueled his work as an engineer, business owner, and civic volunteer for the past 25 years. He loves talking with people about where those passions overlap! Come join the conversation!
- Mark Isaak, PE, CVA – CEO & Founder of Isaak Advisory Group (Guest): With more than 30 years in the A/E industry, Mark brings a competitive, growth-minded perspective to helping small and mid-sized firms scale. He and his team deliver transformational strategies that balance bold strategic initiatives with strong operational and financial performance—and he genuinely loves digging into what makes firms thrive.
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Disclaimer
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