In this powerful episode of Roots + Rebirth, Terri sits down with Cherie Hager, CEO and co-founder of Saalt, a certified B Corp on a mission to make reusable period care mainstream—and restore dignity to people around the globe.

From a chance blog post and Facebook message to a global impact in over 50 countries, Cherie shares the soul-shifting story of how one YES can change everything.

Together, they explore:

• The story behind Saalt’s founding

• Period poverty and menstrual equity in rural Uganda

• How faith and family fuel Cherie’s leadership

• The role of work-life integration in growing an eight-figure business

• Saalt’s bold innovations—from period cups to on-site preschools

• What it means to build a legacy rooted in wholeness and social good

Whether you’re an aspiring founder, purpose-driven leader, or someone seeking a deeper connection to your calling, this episode will remind you that transformation often begins with a whisper—and becomes a movement.

Takeaways & Inspiration

✨ One YES can ripple across the world. ✨ Wholeness is found when faith, family, and purpose align. ✨ You don’t need a business degree—you need a WHY and hustle. ✨ Leadership can be bold, joyful, and deeply spiritual. ✨ Work-life integration is possible—and powerful.

Resources + Mentions

• 🌍 Saalt: www.saalt.com (That’s Saalt with two A’s!)

• 🛍️ Available at: Target, Walmart, Whole Foods, REI, Walgreens, Amazon, and Nordstrom.com

• 🤝 Learn more about period poverty & Saalt’s global giveback work

• 📝 Terri’s Blog: MovementMakerCollective.com

• 💫 Connect with Terri: @TerriBroussardWilliams on socials

Final Note from Terri

“You never know the power of a yes. Whether it’s a blog, an inbox message, or a conversation over coffee—your voice can create change. Just like Cherie. Just like Timothy. Just like you.”