In this episode of If You Know, You Know, I sit down with Laura, the owner of Georges Laoun Opticien, a Montreal institution where eyewear meets art. From carrying on her family’s legacy to creating a space that celebrates design, individuality, and community, Laura shares the story behind the shop that’s become so much more than a place to buy glasses. We talk about entrepreneurship, self-expression, and why the right pair of frames can shift not only how you look — but how you see yourself.

If you’ve ever strolled past their iconic storefront or wondered what makes a pair of glasses feel just right, this episode will open your eyes (pun intended 👓)