The Loyalists
The Loyalists
Podcast Description
The Minds Behind Loyalty: Conversations with the experts.
Step into the world of customer loyalty with The Loyalists. The podcast that uncovers the strategies, psychology, and real-world stories behind today’s most effective loyalty programs. Each episode features candid conversations with top experts in eCommerce, retention marketing, and loyalty strategy. Get ready to spark new ideas, shift your perspective, and see customer loyalty in a whole new light.
Explore More & Subscribe Now: https://tinyurl.com/the-loyalists-streaming
Podcast Insights
Content Themes
This podcast explores themes such as emotional loyalty, retention marketing, and innovative loyalty strategies. Episodes like Cause, Culture & Connection focus on how brands like Adidas build emotional connections, while Points, Perks & Psychology examines the evolution of loyalty programs through expert insights from professionals in CRM and agency perspectives, demonstrating how emotional engagement can drive long-term brand loyalty.
The Minds Behind Loyalty: Conversations with the experts.
Step into the world of customer loyalty with The Loyalists. The podcast that uncovers the strategies, psychology, and real-world stories behind today’s most effective loyalty programs. Each episode features candid conversations with top experts in eCommerce, retention marketing, and loyalty strategy. Get ready to spark new ideas, shift your perspective, and see customer loyalty in a whole new light.
Explore More & Subscribe Now: https://tinyurl.com/the-loyalists-streaming
In this episode of The Loyalists: host Adam Long sits down with David Baker, Chief Digital Officer at Beekman 1802. A seasoned digital leader with experience at L’Oréal, Google, and Bonobos, David brings a rare mix of brand-building, performance marketing, and loyalty strategy to the table.
From shutting down a million-member loyalty program at L’Oréal Paris to building a more human, emotionally intelligent model at Beekman 1802, David shares what happens when loyalty programs fall short—and what it really takes to make them work. His approach centers on product experience, customer trust, and moments that make people feel seen.
For any brand looking to drive behavior change, rethink retention, or build loyalty that actually lasts, this conversation is full of real-world lessons you don’t want to miss.
Subscribe to The Loyalists for more expert conversations on the future of customer loyalty: https://tinyurl.com/the-loyalists-streaming
Disclaimer
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