Winning Minds

Winning Minds
Podcast Description
Winning Minds explores how brilliant brands close the empathy gap and win consumer attention – with the people making it happen. Strategy, instinct, and influence, unpacked.
Podcast Insights
Content Themes
The podcast focuses on themes including consumer insights, data storytelling, and brand strategy. Specific episodes feature topics like the importance of understanding consumer behavior amidst economic challenges, the role of mentorship in shaping brand strategies, and how bold data interpretation can drive business transformations.

Winning Minds explores how brilliant brands close the empathy gap and win consumer attention – with the people making it happen. Strategy, instinct, and influence, unpacked.
Few people think as deeply – or as practically – about customers as Kevin Haynes, Head of Insight at GiffGaff. In this episode, we discuss the power of curiosity, the beauty of failure, and why genuine influence starts with understanding – not control. Candid, clever and full of clarity, Kevin shares the lessons that have shaped his career and the insight mindset he brings to the boardroom.

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