Professional Jealousy Podcast
Professional Jealousy Podcast
Podcast Description
Welcome to Professional Jealousy, a podcast hosted by Natasha Jakubowski, Chief Innovation Officer at Anomaly. This is a conversation series with founders, innovators and creatives that I'm impressed by and yes, a little bit envious of. I am hoping that you too will enjoy hearing about all my guest’s journeys and enviable achievements so that we can all learn and be inspired in our own endeavors.
Podcast Insights
Content Themes
The podcast focuses on themes such as entrepreneurship, innovation, and personal growth. Specific topics include gut health with Shannon Race, social justice with Asmeret Behr-Lumax, and community impact with Denise Woodard. Episodes often provide insights into overcoming challenges, developing brands, and the immigrant experience as seen in Clara Paye's story.
What if you could turn career envy into your superpower?
Hosted by Natasha Jakubowski, Chief Innovation Officer at Anomaly, Professional Jealousy is a business and career podcast featuring honest conversations with world-class founders, creative innovators, and industry leaders. These are the people whose success makes us wonder: What’s their secret?
Each episode dives deep into the realities of entrepreneurship, leadership, and personal growth. Discover actionable career advice, inspiration, and lessons from the journeys of top business minds so you can elevate your own career.
Aplós co-founder and CMO Emily Onkey set out to make a non-alcoholic spirit for drinkers, not just for the sober crowd. She shares how she built a luxury functional spirits brand, the customer who surprised her, and what it really takes to grow a beverage startup.Natasha Jakubowski talks with Emily about launching Aplós in late 2020, the cultural shift from sobriety to moderation, and how her time at Estée Lauder and Bonobos shaped a brand that borrows from luxury beauty and fashion. They get into hemp, adaptogens and nootropics as alcohol alternatives, why Aplós stayed direct-to-consumer too long, how non-alc brands still have to work within the alcohol industry's three-tier system, and why fundraising never really stops. Emily also opens up about investing in her co-founder relationship, finding her own leadership style, and who she's professionally jealous of.Topics: non-alcoholic spirits, functional beverages, sober curious, mindful drinking, brand strategy, female founders, DTC to retail, fundraising00:00 Introduction01:59 The aha moment behind Aplós03:51 From sober vs. drinker to moderation06:00 Aplós Calm and Arise: functional ingredients explained10:22 Borrowing from luxury beauty and fashion13:14 The customer they never expected15:53 Scaling from DTC to retail and on-premise19:37 Advice for launching a beverage brand24:27 Fundraising as a founder34:14 Investing in your co-founder relationship43:54 Who Emily is professionally jealous ofWatch the full conversation on YouTube: [link]More episodes: https://www.professionaljealousy.comAplós: https://aplos.worldProfessional Jealousy is a podcast where Natasha Jakubowski, Chief Innovation Officer at Anomaly, talks to founders, creatives and business leaders she's impressed by and wants to learn from.
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